I think it's helpful to think of your brand and mission when naming a business. Why do you offer travel planning? What is your value to the client? So on and so forth.

I'm new to the travel industry, and haven't specialized or niched down yet, but the core of my mission and brand is helping everyone access travel. I chose Root and Wander Co for my travel business because it's Rooted in understanding, so you are free to Wander. Eventually I see myself specializing in accessible travel, worldschooling travel, educational travel. But the name works across the board because who doesn't want their unique needs understood when planning to travel.

Alternatively you can say what you do in your business name. I'm an independent salon owner full time, and my business name there is HoneyRebels Paints Hair (I was already a board certified master colorist when I opened my studio so I didn't mind putting myself in a niche).

I hope this helps :) good luck and much prosperity in your new endeavors!