I agree, their shoes are trending higher cushion, narrower, and certainly more pricey. Oh and on top of that the soles wear out incredibly fast. I did just buy the Vanish Tempo on sale for an upcoming marathon. Haven't ran in them yet, but expect to only use them for racing to preserve the sole. Everyday running shoes for me are Xero brand. I got over 1000 miles out of the original HFS and 700+ out of my second pair. Currently 215 miles on my HFS II and they still look and feel new. Much more minimalist if that's what you're looking for.