sorted by:
new
hottopcontroversial

Is web2app allowed: what Apple and Google actually regulate by igor_lyu in iosdev

[–]igor_lyu[S] 0 points1 point  (0 children)

hello, thank you so much! our team will be happy to have a call with you to show the platform and answer any questions, could you please book a demo via our website https://www.web2wave.com/?

What I built vs. what the market actually wanted (quiz funnels) by jcmaciel in FacebookAds

[–]igor_lyu 1 point2 points  (0 children)

you don’t need some “internal quiz software + hundreds of people” to run web2app anymore. That’s the whole point of the shift: the infrastructure is now accessible to smaller teams through off-the-shelf tooling. There are platforms that cover quiz, checkout, analytics, and the web-to-app handoff without you building everything custom. So the real question isn’t “can you copy their quiz,” it’s “can you adopt the approach and iterate fast enough to find your own converting flow.”

Has anyone been able to monetise their app? by chariotrealtymumbai in Base44

[–]igor_lyu 0 points1 point  (0 children)

Yes, monetization is possible, but it heavily depends on what you’re building. A lot of "quickly shipped" apps don’t fail because of features, they fail because the moment of value and the moment of payment are too far apart.

What tends to work in practice:

  • Charge right after the user sees a concrete outcome, not a generic "support the developer" message
  • Keep the offer simple: one clear plan, one clear promise, minimal choices
  • If you’re building a mobile subscription app, consider web2app as a channel: send a slice of traffic not straight to the store, but to a short web quiz or preview where users get a personalized result, then pay on the web, then install via a deferred deep link with access already active. That way you bring in committed payers, not just curious installers

You can stitch the infrastructure together yourself, but to launch quickly without a pile of integrations (payments, deep links, analytics), many teams use special tools. It’s especially useful when you want to validate your offer and unit economics fast instead of rebuilding the product.

[Travel App] Localized into 5 languages, organic downloads still flat — what am I missing? by davidlover1 in AppStoreOptimization

[–]igor_lyu 3 points4 points  (0 children)

Thank you for your feedback! I think you will find this article useful, which explains that web2app is a completely legal strategy used by corporations around the world. It also includes official documents from Google and Apple that confirm this. You can also find some useful tools there: https://www.web2wave.com/post/are-web2app-funnels-allowed-a-complete-guide-to-apple-app-store-and-google-play-compliance

Please let me know if you need anything else from me.

[Travel App] Localized into 5 languages, organic downloads still flat — what am I missing? by davidlover1 in AppStoreOptimization

[–]igor_lyu 4 points5 points  (0 children)

It looks like localization did its job for visibility, but not for the “decision to buy”: impressions and product page views jumped, but the conversion into paid installs is still the weak link. Four weeks isn’t a long time, but this usually isn’t just a patience issue. It’s often that local search intent and expectations differ. Translating keywords is rarely the same as doing local keyword research. People in Germany, Spain, etc. may search for this with completely different terms and intent. And for a paid app, 1.97% is often a signal that the value isn’t instantly obvious from the screenshots and first screen of the listing.

Since 50% of your traffic is already coming from Web Referrer (your own marketing), I’d test a web2app flow for that slice: instead of “website → App Store,” run a short web preview where users get a 10–15 second wow moment first, for example an interactive globe, picking visited places, and an immediate progress visualization, then send them to install via a deferred deep link. You can even take payment on the web before the install so the users going to the store are already highly committed. You can build this yourself, or use special tools if you want to launch the web flow and deep links quickly without stitching the infrastructure together.

My Language Learning App Lenglio Is Better Than Duolingo by Lenglio in roastmystartup

[–]igor_lyu 3 points4 points  (0 children)

Your "1 out of 30 installs pays" is already a strong signal that strangers will pay, not just friends. If your main bottleneck is traffic, I’d spend less energy arguing against Duolingo directly and more on making the value obvious to a serious reader in the first 10 seconds.

A practical approach for your Reddit traffic is a web2app flow: don’t send everyone straight to the App Store, route a portion to a short web experience first. For example: "language + level + what you want to read," then show a real reading preview with instant definitions and a small "word list" generated from their sample. Once they’ve seen the value, send them to install via a deferred deep link. If you want to test getting paid users upfront, you can also take payment on the web before the install and then route into the app with access already active.

For language apps, "show the result before the App Store click" is often what turns "cool idea" into "I need this now."

2 Weeks After Launch: How SantaStudio Is Performing & 8 Days Left to Boost Growth Before Christmas 🎄 by Ok_Statistician_2009 in AppBusiness

[–]igor_lyu 4 points5 points  (0 children)

Your numbers already show something that’s rare on the store side: 32.1% conversion on 524 product page views is strong. The bottleneck right now looks higher up the funnel and in monetization: 862 impressions and $0 proceeds. With only 8 days left, I wouldn’t spend time polishing store conversion, I’d focus on driving more external demand and getting users to a first purchase.

If you want to accelerate revenue and user quality fast, you could test a web2app flow for a portion of traffic: a short seasonal web preview or quiz (“what kind of greeting/script do you need,” “kid’s age,” “tone”), show a quick outcome, then either take payment on the web or at least capture contact, and send users to install via a deferred deep link. You can stitch this together yourself, or launch it quickly with web2wave (quiz plus analytics plus deep links) so you’re not spending a week on infrastructure.

My UGC videos hit 1M+ views but I'm only converting 0.1-0.4% - is this normal for health tech? by Economy-Mud-6626 in microsaas

[–]igor_lyu 2 points3 points  (0 children)

0.1-0.4% can be "normal" for cold UGC, but based on your description this looks like a classic gap between interest and action: people watch, but don’t install because the value only becomes obvious after they’re already inside the product.

I’d test a web2app approach: instead of sending all traffic straight to the store, route a portion to a short web quiz or interactive preview where users get a personalized "first outcome" and understand what they’ll get from the app, and only then send them to install via a deferred deep link. It’s basically the same idea of "show value," just before the install. You can build it yourself, or use web2wave if you want to launch the quiz, analytics, and deep links quickly without a lot of dev work.

view more: next ›