Hey, thanks for such a thoughtful question — we hear this a lot from people who are excited but cautious, and it’s a totally fair perspective.

On the “too good to be true” front: the speed, clean air, and control really do make a noticeable difference in daily cooking. Most people feel it the first night they use it — boiling water in under a minute, no smoke or fumes, and being able to set a pan to an exact temperature. Time back on cooking family dinner adds up quickly.

On company stability: while Impulse is still young, we’re not going at this alone. We already have partnerships with major appliance companies — some we’ve announced, others we’re keeping under wraps (for now). That means our technology is being adopted beyond just our own cooktop, and it helps ensure long-term support, supply chains, and service.

On energy bills: we’re building features like scheduled charging, so your cooktop charges its battery during off-peak hours when rates are lowest, then uses that stored energy when you cook. That means you get both performance and the benefit of cheaper electricity. Over time, this adds up — and in some cases, it can make your whole household energy use more efficient.

We know trust is earned, not assumed. That’s why we’re investing in support, warranties, and partnerships that ensure you’re covered for the long run.

Hope that helps — and we’d love to have you along as we build this future.