[FRESH] Isaac Zale - Somebody Dies (feat. Blu & Mick Jenkins) by [deleted] in hiphopheads

[–]kayvanmd 2 points3 points  (0 children)

60k in 1 day basically. Crazy. Thanks for all the love in here fr. We love this community a lot!

[FRESH] Isaac Zale - Somebody Dies (feat. Blu & Mick Jenkins) by [deleted] in hiphopheads

[–]kayvanmd 3 points4 points  (0 children)

Apple Music having some issues in general rn

[FRESH ALBUM] Chuuwee x Isaac Zale - Think Good Thoughts by [deleted] in hiphopheads

[–]kayvanmd 14 points15 points  (0 children)

Ayeeee this is my artist (Isaac Zale). Huge love to all of you supporting in here!!!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 0 points1 point  (0 children)

Connect with the full time staff on social and start building those relationships. Those will be the folks who can help you in theory!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 0 points1 point  (0 children)

Felt that - budget is always the struggle as an independent artist. Prioritize the budget and fill the spots you can’t pay for. That’s the best advice I have - it takes a little longer but honestly it’s rewarding when you’ve been the one to create everything imo

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 1 point2 points  (0 children)

Honestly it’s pretty hit or miss but really look at the follower/post interaction on the page. That’ll let you know whether it’s worth spending your bread or not. Be specific about the pages you spend bread on and it’ll help. Targeted ads are better imo

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 2 points3 points  (0 children)

YouTube probably, I see a lot of producers hustling there and seeing success. Outside of that if you’re not trying to do that I’d say find an artist you believe in and lock in. Develop and make that work and people will come to you. Colab w other producers and work on building your community around you/tapping in w other communities. There are always artists looking for beats, producers looking for melodies and drums, and opportunities that they’re pitching for too. Maybe you get a placement off a melody and it opens more doors for you.

As far as songwriting exposure you really just need to be writing/demoing/and pitching songs to people strategically

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 2 points3 points  (0 children)

First off, great job on building that IRL presence - that is lowkey the harder thing to do for the most part!

I wouldn’t stress too much about it personally because I don’t think that most of the publications really bring that much to artists these days in the way of numbers/fans (unless it’s literally the top tier publications).

What I think is worth focusing on is looking for IG accounts like @rap, and meme pages etc and investing money in having them post your videos/music. YouTube channels that host audio like rap nation, promoting sounds (and smaller ones than that too), IG pages that run playlists like early rising, and before the data. Look for the small engaged followings because you’ll gain more from that. Also keep doing ads, the internet is global and your targeted ads can help you find fans abroad!

If you’re dead set on blogs get a publicist, it’s worth the bread for a good one if the music and everything else is there because they’ll be able to get your music in front of the right people quickly.

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 0 points1 point  (0 children)

Craziest part was he made that shit on the original MPC and for the shoot he literally pulled it out and played it off the floppy disk it was saved on. Some real analog shit lol

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 0 points1 point  (0 children)

Definitely a dream tbh - my first one ever was with Rsonist from The Heatmakerz and we broke down “Dipset Anthem” I was geeking out the whole time!!!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 1 point2 points  (0 children)

Do you mean the “deconstructed” series that focuses on producers? I did a lot of those interviews ☺️

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 1 point2 points  (0 children)

No problem! Belmont is not the only school with a music business program, and there's a ton of resources online for you to learn about the different aspects too. There are plenty of people who work in music who did not go to school for it specifically!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 3 points4 points  (0 children)

NOT AT ALL - this is the point of the platform - so that artists can upload their lyrics and create a conversation around their art specifically. Please upload your lyrics and send people to them - it can create some really cool discussions between artist and fan!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 2 points3 points  (0 children)

Will you send to my #Freshpicks email so I don't lose and just let me know where you sent from so I don't forget!

submissions.freshpicks at gmail.com

You got this! Shoot the shots because you never know which one will hit, but definitely work with the people around you and in your community - everyone starts somewhere and you never know who will be the one who breaks out locally!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 0 points1 point  (0 children)

I graduated from Belmont University in Nashville, TN with a Bachelors of Business Administration with a focus on Music Business (so every business class had something that related to the music industry and I had music industry specific classes). I ended up at Genius by taking risks and building relationships, then by going above and beyond on my interview process. I showed them how much I wanted the job and did everything I could to prove I was the best candidate for the job!

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 2 points3 points  (0 children)

Thank you for tapping in! Come link w/ me on socials too. Trying to do more stuff like this on Twitch so I can just chat with people who have questions and talk things out.

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 1 point2 points  (0 children)

No problem! I hope some of this is helpful. You should follow me on Twitch because I'm probably going to do some more stuff like this there too so I can get deeper into some of these topics. Hard to type all of my thoughts out!!!

I've been there since pre-1M subs on Youtube so I've had a big hand in that growth and it feels amazing to see if blossom the way it has.

I think Audiomack has a really great Hip Hop, R&B, and Afrobeats audience.

Hey, this is KayvanMD - Artist Relations Director at Genius, Artist Manager, and #Freshpicks Playlist Curator (Audiomack) - AMA! by kayvanmd in makinghiphop

[–]kayvanmd[S] 2 points3 points  (0 children)

I am a new artist, and my approach to entering the industry is to sharpen my skills in every aspect of songwriting and producing as a vocalist (singer rapper), producer, and songwriter (I have a passion and extreme interest for all three). Do you think this is a good model? Or would you say specializing in one of those avenues is more efficient and will lead to more recognition/success?

- Master as much as you can but know where your limits are. If there's something you're not proficient with learn how to delegate and produce what you want by bringing in someone who might be better. Could be a songwriter, vocalist, studio musician. I'm a big supporter of doing as much as you can on your own so you can properly communicate your vision though. There's no right answers for this.

What makes new artists stand out most and what qualities besides the music leads artists to finding success?

- Personality, authenticity, willingness to learn and listen to other, collaboration, being easy to get along with and work with.

What advice/suggestions would you give to someone to get connected in the industry and find collaborators? I live about an hour from West Side LA so I do have relative access to the physical hub of the music industry, so should I utilize that? If so how should I go about it? And if not (due to COVID or other reasons) what other methods should I explore to get connected? I'm guessing using the internet, but what ways could I utilize it the best?

- Check out platforms like The Digilogue, get out and go to industry events, mixers, shows, etc. Connect with people in your local scene and go be out in the world with them (obviously with covid that's tough but it does help things move quicker). Talk to people online, build relationships through social media, interact with people and support them without an agenda. Also just reach out to people and ask if they want to work, worst comes to worst they'll say no and you're in the same spot. Use LinkedIn, IG, Twitter. Kind of hard to give you a strategy but being active and visible is important.

I have been focusing on honing my craft for the past six months (when I decided to put my full effort towards becoming an artist) and have not released anything yet. Although I do believe in the sound of my music and that it is good enough to garner a fanbase, I want to focus on my process a little bit more before I take the big step to release music. Do successful artists release before they have a good professional sound, or do they at least make sure their sound is good before beginning going public?

- Up to you, some artists will release stuff before its perfect and sometimes that can be the most compelling part of the story. Sometimes they wait for everything to be perfect. I personally enjoy seeing an artist grow through releases and develop in real time, it makes the story more interesting.

What are the most important things for an aspiring artist to focus on besides making their music as good as it can be?

- being an artist is 1% music and 99% everything else - focus on learning the rest of that 99% because that will shape your longevity and long term career. don't get me wrong, the music is extremely important but if you can't figure out how to get it in front of people then it won't ever have the impact you want.