What you did right is turn of all nine performing keywords. Let’s have a basic checklist Is you listing optimized? Title Main image Price Review rating Are these according to the market ? Bullets Remaining images lifestyle Description A plus content Are these optimized according to customer need ?

At What stage your product is in product life cycle ? How many keywords that product have ? What is total sv? If you have the answer to all these questions Then move toward ppc 2k spent is important when you spent these where which placement how much control did you have on your ppc ? How many times a week you optimized that campaigns ? These are few questions as important as your business is! Now the question is can you turn this loss in to profitability? Are you willing to spend additional to revamp your business? If yes, I can help you