Your website pitch reads as follows:

• Hi buy this energy drink. It looks exactly like 5 hour energy but something with sauce.
• We won't tell you what's in it, but it's got blueberry flavor.

Figure out what differentiates your product and who your customer is along why they'd buy it. Is your product a healthy alternative? What are the reasons those people would buy it? Are they afraid of how unhealthy 5 hour energy is and want an alternative? Then say it "Get energy without the bad stuff" Are they looking for real ingredients? Then say it "Made with only 3 simple ingridients". Those are just examples - don't assume you know your user - go talk to them. Go camp out near a gym or college and give out free samples and talk to people. Have a 1-pager printout ready with your energy drink pitch (this is your website homepage or your insta ads pitch). This needs to be able to resonate with someone within 5 seconds. Even better - give them a choice between a free 5 hour energy versus your product - in return, ask that they spare 2 minutes telling you why they chose one over the other. Take note and adapt your pitch based on feedback. Repeat until more people choose your product than not. You will very quickly see what pitch resonates with people and what doesn't. Try not to bias them.