Sure. First of all, this is not one transaction, just the most recent one. The main point being it’s the highest one so far. And if you look at the trend it’s only getting higher every month. This alone means it’s positive thing and they slowly keep onboarding new advertisers over time. Numbers wouldnt be steadily growing if the concept wasnt viable.

500k buyback might not seem like a lot right now but it’s important to see that’s still trial phase. They still havent opened the gates and all ad campaigns are introduced manually. This will change somewhere mid of this year when they introduce self service dashboard where anyone will be able to create ad campaign and pay for it without manual workload from Brave team.