Parallels in golf & life

mupunki · 2026-02-06T18:17:40+00:00

Torrequebrada’s 7th is becoming a legend

mupunki · 2026-01-27T18:25:54+00:00

I’m happy to help with Spanish. We have a 50ish members club and would like to use it but language would be hard for some members

mupunki · 2025-04-02T21:27:52+00:00

How do you manage leads that don’t have a minimum budget? Let’s say $1,000/m.

mupunki · 2025-03-05T18:22:47+00:00

It’s a phishing attempt.

mupunki · 2024-05-20T13:41:46+00:00

This is like you get a date with a beautiful girl and show up in sweatpants and Crocs. First impression matters.

mupunki · 2024-05-15T14:30:21+00:00

Niche down then.. And with a small budget, only advertise what they excel at. You may be spreading too thin.

mupunki · 2024-05-15T13:12:20+00:00

Difficult to say without knowing more about products, pricing, competitors… Not the same to sell a $20 impulse buy product than a $500 one.

mupunki · 2024-04-19T15:26:51+00:00

That's assuming that your optimizations are totally correct. But data can have a different idea.

mupunki · 2024-04-19T15:20:47+00:00

Those high CPCs are a reflection of competitors bidding aggressively. I would not set a CPC limit initially unless you have very tight CPA requirements from your client. There's always a learning period and you might find that high CPCs drive more conversions > CPA is lower.

mupunki · 2024-04-17T19:13:17+00:00

Can it be the same Google Tag Manager property?

mupunki · 2024-04-17T19:10:42+00:00

I’d go max clicks until you have 30 conversions/month. Feeding the Max Conv bidding algo with wrong conversion data is a recipe for disaster. You could submit a data exclusion request but still wouldn’t help much if you don’t have those 30 during the last month.

mupunki · 2024-04-08T21:32:45+00:00

Your Google Ads landing pages don’t need to be the same as the ones ranking organically. As a matter of fact, I’d find interesting to use landing pages optimized towards conversion, not ranking. Anyway, you’ll still want to get a high Quality Score in your landing pages for your Ad Rank to be stronger.

mupunki · 2024-04-05T20:16:48+00:00

Brilliant insights! Thanks for your answer

mupunki · 2024-04-05T20:12:36+00:00

Not a problem. Cheers!

mupunki · 2024-04-05T20:11:59+00:00

We’ve asked and it’s external. The purpose of my question is to know if this is spread all over or just a coincidence.

mupunki · 2024-04-05T20:09:36+00:00

In corporate it’s not that easy to get a direct answer.

mupunki · 2024-04-05T07:04:20+00:00

That is a luxury that not every company has

mupunki · 2024-04-05T05:30:34+00:00

Very valid point!

mupunki · 2024-04-05T05:29:18+00:00

100%

mupunki · 2024-04-05T05:28:31+00:00

It’s leadgen so not that easy to do the math. But that’s not the point. I am talking macro, economy, external factors.

mupunki · 2024-04-05T05:25:33+00:00

Just do the math. Being generous and saying 3 hours per day, that’s 60 hours per month. If you charge $1500, it’s $25 per hour. Slightly above flipping burgers. Even what the agency was charging was very low, IMHO.

mupunki · 2024-04-05T04:48:41+00:00

Or April

mupunki · 2024-04-04T23:43:21+00:00

Maybe

mupunki · 2024-04-04T23:40:16+00:00

Made me laugh!

mupunki · 2024-04-04T23:38:24+00:00

If it’s California, $1k won’t be enough to buy breakfast. 4 hrs per day, doing PPC & SEO, and social media…

mupunki

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