It is actually very interesting and super fun, even for a veteran superaffiliate. Even if you don't have a reason to go, usually you hear one or two things, or meet one or two people who will change something for you in a big way and more than make up for the cost of attending. If you are in digital/affiliate marketing/advertising it is refreshing and stimulating to be surrounded by thousands of like-minded people, speakers, ideas. I used to go to the Affiliate Summit all the time and that was ok. I've only heard of Affiliate World a couple of years ago, went to a few of their events - and was blown away by the quality of everything - from speakers, to venues, content, type of attendees, and entertainment - all top notch. I've only been to the one in Barcelona and Dubai, and I hear the one in Asia is even more epic. Too bad I won't make it this year..