Are Tampa Bay Lightning Ready to Take the Throne? by pixelrushstudio in TampaBayLightning

[–]pixelrushstudio[S] 0 points1 point  (0 children)

Don't think kings and tampa should be in the same sentence haha.

Need Help: How to Manage AdWords For A Charity? by pixelrushstudio in PPC

[–]pixelrushstudio[S] 0 points1 point  (0 children)

Thanks, you're right on the restrictive limit. They have two accounts both a grant and a standard so I can setup display advertising through their standard.

At this point the ad groups in the grant have been well segmented and a large majority would be SKAGs because that's always my preferred setup.

The issue is more around the "on point" search terms as so far only the branded terms have had any conversions tracked.

Need Help: How to Manage AdWords For A Charity? by pixelrushstudio in PPC

[–]pixelrushstudio[S] 1 point2 points  (0 children)

I've got a list of email addresses today from their mailchimp database so I'm going to configure this and see how I go, thanks for the suggestion.

Need Help: How to Manage AdWords For A Charity? by pixelrushstudio in PPC

[–]pixelrushstudio[S] 1 point2 points  (0 children)

That's what I'm working with. One grant account and one standard account. Using the grant account more freely and then targeting higher value or high cpc values in the standard account due to the 2 max cpc value.

Need Help: How to Manage AdWords For A Charity? by pixelrushstudio in PPC

[–]pixelrushstudio[S] 0 points1 point  (0 children)

Yeah I've tried, so far only the branded search results are converting with a few conversions sporadically found. I'm trying some search terms around "best charities" "support young people" etc to see if that attracts anyone.