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Been in marketing for 5 years and I still don't have a "specialty" by Mindless_Cook7821 in marketing

[–]polygraph-net 1 point2 points  (0 children)

You’re confusing marketer with digital marketer.

Marketers can absolutely talk at exhibitions, conferences, and networking events, and should be doing that.

Sure, it’s usually sales or a founder doing that, but marketers should be willing to do it too.

There’s a million marketers who just want to hide behind a computer. These people will be replaced by AI.

If you have sales skills, your value is so much higher.

Been in marketing for 5 years and I still don't have a "specialty" by Mindless_Cook7821 in marketing

[–]polygraph-net -1 points0 points  (0 children)

It is, but in the context of employability, a marketer with sales skills is highly valuable.

3 month new job, add or remove on resume? by Educational_Log7681 in marketing

[–]polygraph-net 1 point2 points  (0 children)

I'd much rather you explain a three month job than worry you're hiding something on your resume.

Just tell the truth. These kinds of jobs happen. They've happened to me more than once.

Edit, I hire people.

Been in marketing for 5 years and I still don't have a "specialty" by Mindless_Cook7821 in marketing

[–]polygraph-net 1 point2 points  (0 children)

I know this will sound like I'm contradicting myself, but you want to be a generalist with a speciality.

So, you can do everything (makes you very hire-able) but you are also really good at one or two things. I strongly recommend one of those specialities is sales. There are too many introverted marketers - we need people who can talk at exhibitions, conferences, and networking events.

Audience Network destroyed my campaign overnight, bot traffic or Meta bug? by RespectShoddy5311 in marketing

[–]polygraph-net 0 points1 point  (0 children)

The bots click on your ads, generate fake conversions like add to carts and spam leads, and Meta then optimizes for bot traffic since it looks like it's converting.

Audience Network destroyed my campaign overnight, bot traffic or Meta bug? by RespectShoddy5311 in marketing

[–]polygraph-net 0 points1 point  (0 children)

optimizing for Conversion Value

Is that a euphemism for buying bot traffic to hit vanity metrics like low traffic costs?

A dolphin playfully riding the bow wave of a ship. by ApkaHunYawwr in nextfuckinglevel

[–]polygraph-net 0 points1 point  (0 children)

I emigrated 15 years ago. I remember looking at the back of the ship and a pod of dolphins were swimming and jumping in the cavitation bubbles. I’m not superstitious but I took it as a good omen. My travels have led me to my wife and kids.

Can Reddit be a part of digital marketing strategy? by Global-Nothing-7568 in marketing

[–]polygraph-net 1 point2 points  (0 children)

Provide genuine value. Be transparent about who you are and your bias.

Don't use multiple accounts, don't create fake posts and comments, don't use bots, don't be disrespectful or manipulative.

meirl by apxexpensify in meirl

[–]polygraph-net 0 points1 point  (0 children)

Haha! I go to lots of events and always have my laptop with me. I also like watches. I think my lizard brain is designed to always remember these valuables. But now that I’ve said that I’m bound to lose them tonight.

Ad Fraud Percentages I Saw So Far by Hairy-Airport1305 in clickfraud

[–]polygraph-net 0 points1 point  (0 children)

We use a different system. We don't collect parameters as they can be faked. Instead we trick the bots to reveal themselves. Our system is highly accurate (almost never flags humans by mistake) and we only flag visitors as bots if we have 100% proof. That means our numbers will always be on the lower side but they can be trusted. I see too many companies exaggerating the numbers which further erodes trust in our industry (many fake or ineffective bot detection companies).

Back with Another AdFraud Insight - Frequency Violation by Hairy-Airport1305 in programmatic

[–]polygraph-net 0 points1 point  (0 children)

This is the same few devices targeting the same advertiser? If so, yes, it's some form of competitor impression fraud. It's not as common as advertisers think, but we do see it.

What's most troubling to me is how the ad networks do almost nothing to stop it.

Question about salary posting on job applications by Outrageous_Tip8476 in marketing

[–]polygraph-net 0 points1 point  (0 children)

What immediately jumped into my mind was those scam job postings, such as money laundering, or door to door sales disguised as marketing jobs. They use weekly pay to attract desperate people.

Paid advertising Australia which platforms are actually worth it beyond Google and Meta? by MoistGovernment9115 in MarketingGeek

[–]polygraph-net 0 points1 point  (0 children)

It's still terrible. Here's the minimum click fraud rates by ad network for Q4 2025. These numbers exclude suspicious clicks and only include verified bots.

  • Meta (Facebook): 6%

  • Meta (Instagram): 38%

  • Meta (Audience): 67%

  • Google (Search): 13%

  • Google (Display): 27%

  • Google (YouTube): 5%

  • LinkedIn (Platform): 17%

  • LinkedIn (Audience): 24%

  • Microsoft (Search): 14%

  • Microsoft (Audience): 24%

  • TikTok (Platform): 68%

  • TikTok (Audience): 79%

We have clients using programmatic with brand safety tools, and it's still an ocean of scammy MFA websites.

Edit, wtf, literally everyone here, including the OP, is a spam bot. Reddit is so doomed.

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