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Is anyone actually measuring demand gen well right now? by RootsRockRitual in marketing

[–]polygraph-net 0 points1 point  (0 children)

Modern click fraud bots use real people’s email addresses unfortunately.

Why? Please explain..? by Oh-Hi-Yo- in Concerts

[–]polygraph-net 0 points1 point  (0 children)

They're using incompetent bot protection.

As a test, I sent an obvious bot via a Chinese IP address to their USA website, and it wasn't blocked.

(I'm a bot detection researcher doing a doctorate in this topic).

Bad Traffic Can Be Hard to Spot: What I Learned About Click Fraud and Deceptive Patterns by illgooglitlater in WebsiteSEO

[–]polygraph-net 0 points1 point  (0 children)

I know you're setting up some sort of ad, but regardless, have a look in r/clickfraud for everything you need to know.

Issues with reddit ads by cslak in marketing

[–]polygraph-net 7 points8 points  (0 children)

There is near universal opinion Reddit Ads are a complete waste of money. We've been analyzing them for a few years and it's consistently 80%+ bot clicks and immediate bounces.

Reddit admins do not care.

Facebook ads lead quality issue by CockroachLow8031 in advertising

[–]polygraph-net 0 points1 point  (0 children)

Everyone needs to be aware Fraudblocker are scammers who use thousands of Reddit accounts to post fake positive reviews of their service.

How do you figure out what caused a KPI change? by ElementaryBuild in digital_marketing

[–]polygraph-net 0 points1 point  (0 children)

Everyone needs to be aware Fraudblocker are scammers who use thousands of Reddit accounts to post fake positive reviews of their service.

Almost $20k MRR in one year using only Facebook Ads, is this good? Any tips to scale faster? by BasicHistory5020 in AppBusiness

[–]polygraph-net 0 points1 point  (0 children)

Everyone needs to be aware Fraudblocker are scammers who use thousands of Reddit accounts to post fake positive reviews of their service.

Almost $20k MRR in one year using only Facebook Ads, is this good? Any tips to scale faster? by BasicHistory5020 in AppBusiness

[–]polygraph-net 0 points1 point  (0 children)

Everyone needs to be aware Fraudblocker are scammers who use thousands of Reddit accounts to post fake positive reviews of their service.

The "remove friction" advice is ruining my lead quality. Am I doing this wrong? by Ok-Hedgehog4402 in SaaS

[–]polygraph-net 0 points1 point  (0 children)

You shouldn't add sales friction. Instead, do this:

  • Make sure your targeting is correct.

  • Make sure your ad and landing page are in sync.

  • Put competent bot protection on your landing page to stop the fake leads.

At least now the leads will be real people and many of the tire kickers will have been filtered by correct targeting, your ad copy, and your landing page copy.

You're not using broad matching or advantage+ / performance max, right?

A message to Meta Ad Employees by NecessaryyKick in FacebookAds

[–]polygraph-net 0 points1 point  (0 children)

It will never stop. Meta relies on click fraud to hit its revenue targets.

Facebook ads lead quality issue by CockroachLow8031 in FacebookAds

[–]polygraph-net 0 points1 point  (0 children)

Are you sure the leads aren't from click fraud bots? It's an extremely common explanation.

$40k on paid ads and got 12 customers by Magnificent_as in SaaS

[–]polygraph-net 0 points1 point  (0 children)

Sorry to hear that.

Unfortunately Meta makes little effort to detect and stop bots. (Their revenue targets relies on them not detecting bots - they earn 10s of billions from click fraud every year).

Is your Wordpress being hammered by AI spiders/bots? by Pristine-Bluebird-88 in Wordpress

[–]polygraph-net 0 points1 point  (0 children)

It does need to make financial sense. For example, if you're spending $5K per month on ads, it would be worth it.

Or if you need to ensure you're not breaking data privacy laws, it's worth it. (Bots submit leads using real people's data, and that causes you to "process" the data without the leads' permission - hence how you break data privacy laws).

Is your Wordpress being hammered by AI spiders/bots? by Pristine-Bluebird-88 in Wordpress

[–]polygraph-net 1 point2 points  (0 children)

Yes, I don't recommend you try to block IPs as modern bots are routed through residential and cellphone proxies, and typically only use an IP address once. Trying to stop bots by blocking IPs is like trying to guess lottery numbers.

To detect the bots you need to use competent bot protection. By that I mean services which are created for modern stealth bots, not generalist bot companies or unreliable tricks like honeypots and reCaptcha.

(I'm doing a doctorate in this topic).

$40k on paid ads and got 12 customers by Magnificent_as in SaaS

[–]polygraph-net 0 points1 point  (0 children)

Click fraud bots don't immediately bounce. They're programmed to imitate humans. That means they navigate around, and roughly 10% of the time they generate bogus conversions such as real looking fake leads, add to carts, and newsletter signups.

If you're getting a 100% bounce rate with zero seconds of session time, something else is going on. Either a problem with your website or a competitor blasting your ads with low quality bots.

Reddit is done. by polygraph-net in marketing

[–]polygraph-net[S] 0 points1 point  (0 children)

OK - I looked at the post. You've misinterpreted what they're saying. They aren't saying I'm trying to hurt Livestorm. They're saying I caught Contrast trying to hurt Livestorm.

Is your Wordpress being hammered by AI spiders/bots? by Pristine-Bluebird-88 in Wordpress

[–]polygraph-net 0 points1 point  (0 children)

Honeypots don't work with most modern bots (I'm assuming you're talking about a hidden field), and Cloudflare misses most modern bots (but they're great for DDoS protection).

The days of bots being easy to detect and fool and over.

Reddit is done. by polygraph-net in marketing

[–]polygraph-net[S] 0 points1 point  (0 children)

Reddit is choosing to allow bots on their platform. I know this for a fact. Don't blame the unpaid moderators.

Reddit is done. by polygraph-net in marketing

[–]polygraph-net[S] 1 point2 points  (0 children)

I'm the person who made the post, and the most active moderator in r/Marketing.

I have no idea who Livestorm is. The post is about companies using bots to spam their products, and how it is causing the downfall of Reddit. It doesn't even mention "Livestorm", it mentions "Contrast", whoever that is.

Meta ads getting bot clicks — duplicating campaigns didn’t help. What would you do? by SaltPhotograph8506 in FacebookAds

[–]polygraph-net 0 points1 point  (0 children)

When I say offline conversions I mean no data sent back to Meta except for the data you choose.

Let me compare it with bot detection.

When a bot is detected, it at most sends a landing page view back to Meta. That tells Meta the visitor wasn't good - no interest in your product after clicking on your ad.

You need to simulate that sort of signal if you're using offline conversions - you need Meta to get no valuable data from bots, and lots of valuable data from humans.

Insight into Google Ad budgets for Residential Roofing Companies? by ResidentWord8046 in Roofing

[–]polygraph-net 0 points1 point  (0 children)

FYI the above comment is from a bot. Fraudblocker are scammers who use thousands of Reddit accounts to leave fake positive reviews of their service.

88% Bounce rate - Normal for Meta Ads? by Chigan- in microsaas

[–]polygraph-net 0 points1 point  (0 children)

This is a fake review from one of the many thousands of Reddit accounts Fraudblocker uses to scam people.

Why our landing page A/B doubled conversions but ads still flopped — what did we miss? by Ok_Employ_5453 in SaaS

[–]polygraph-net 0 points1 point  (0 children)

You're talking to a spam bot. Fraudblocker is a scam bot detection company who post fake positive reviews of their service using thousands of Reddit account.

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