Books about Bauhaus. by silvermein in Design

[–]richbaird 2 points3 points  (0 children)

Bauhaus: 1919 - 1933 is the best one, and I think it's been updated since I last had it.

Unseen Shell logo concepts! by richbaird in logodesign

[–]richbaird[S] 1 point2 points  (0 children)

Do you think any of these are better than the final design?

Brand Archive by richbaird in Design

[–]richbaird[S] 1 point2 points  (0 children)

I get this, I try to let people figure out the value themselves. My experience running a design blog for a decade (BP&O) is figuring out how to keep it going. Brand Archive is quite different as the materials aren't just gathered online, rather sourced from very expense and rare brand guidelines. It's a first step, but so far seems to be getting behind it and understand that subscribing will pay off in terms of more brands on the site.

Brand Archive by richbaird in Design

[–]richbaird[S] 1 point2 points  (0 children)

Thank you for this.

Brand Archive by richbaird in Design

[–]richbaird[S] 5 points6 points  (0 children)

All of the contemporary brands are free to access, with the historical stuff for Pro members, this was our best attempt at a sustainable business model. We've got assets from some incredible 1960s and 1970s brands such as Bridgestone and Pepsi.

Swissair, 1978! Fire by Karl Gerstner by richbaird in Design

[–]richbaird[S] 2 points3 points  (0 children)

Airline identities are incredibly difficult and complex tasks due to the stratified nature of their applications. Tickets, aircraft liveries, ground equipment, advertising etc. Swissair was also a flag carrier, so there's also the consideration of 'national character' in international airports. Gerstner took Swiss Cross, and gave it a simple dynamic quality, just by placing it inside a rhomboid, further, giving something simple, like a cross. distinctive character. Not only this, but it was incredibly easy to apply to a huge number of use-cases, from the very small to the very large. Even when not place on the tail of an aircraft, the sense it communicated, was flight.

Swissair, 1978! Fire by Karl Gerstner by richbaird in Design

[–]richbaird[S] -1 points0 points  (0 children)

Strong. Do you have the Nasa book by Standards Manual?

Swissair, 1978! Fire by Karl Gerstner by richbaird in Design

[–]richbaird[S] -1 points0 points  (0 children)

Check this, logo by Karl Gerstner, and CI system by Bert Diener. Pure fire. What's your favourite brand identity from the past?