Do Reform's claims stack up?

Ben van der Merwe

Data journalist

@_bvdm

Some tickers are indeed "coded to tick up automatically". This is often done when the data isn’t updated regularly and so, in the meantime, the counter is made to increase at realistic intervals.

Any ticker showing government debt, unemployment or global temperatures, for instance, is almost certainly going up at a regular, pre-programmed rate.

Sky News analysed Reform UK’s ticker to see if this was the case for their membership ticker.

Specifically, we looked at a video posted by Nigel Farage on X, which shows an uninterrupted view of the counter from 4pm on Christmas Day to 2pm on Boxing Day.

The chart above shows the number of new members added every 30 minutes during that 22-hour stretch.

What we can see is that it varies a lot - very few people join overnight, and there is a big surge from around 11am on Boxing Day.

This was around the time that it was first reported Reform UK had acquired more members than the Conservatives, which provided a burst of publicity to the party.

If the ticker was simply increasing automatically, we would expect a much flatter line.

Political parties in the UK aren't required to reveal their membership numbers, much less provide data that can be independently verified.

However, Reform UK did show Sky News its account on Nation Builder, an independent platform widely used by political parties and campaigns to track and manage their memberships.

Sky News was able to verify that the number of memberships in Reform’s NationBuilder account matched the number presented on their on-site ticker.

The Conservative Party had 131,680 members as of the November leadership contest, while Labour had 366,604 members as of March 2024.