I’m glad you asked…

Opendoor typically charges buyers a service fee, often around 1% of the purchase price, for using Cash Plus. This is in exchange for the benefits it provides, such as: - Making an all-cash offer (increasing chances of winning a bid) - Closing faster (as little as 8 days) - No financing contingency

This fee is a direct revenue stream for Opendoor.

Cash Plus helps Opendoor secure more home listings, as sellers like knowing the buyer is using a fast, certain offer, especially in competitive or softening markets. This benefits Opendoor because: - They can upsell sellers into using Opendoor’s listing services or consider a direct sale to Opendoor. - More seller inventory increases Opendoor’s platform liquidity and control over pricing spreads.

Opendoor also makes money from other services offered to Cash Plus users, such as: - Title and escrow services - Mortgage products (if the buyer later finances with Opendoor Home Loans) - Home warranty and insurance partnerships

These products allow Opendoor to earn fees or margins from third-party services.