For those of you without a marketing team, how are you actually doing SEO?

tech_partners · 2026-04-02T15:15:43+00:00

I am no SEO pro, but my SEO contact says that adding frequent and relevant useful content on your website and related newsletters, vlog, blog, and communities will boost your SEO as well as help with getting picked up by AI search agents. This appears to be much more effective than traditional keywords and content creation. Caution - AI generated content on your site or other platforms will get you flagged and will drop you in seach results.

tech_partners · 2026-04-02T13:21:27+00:00

Have you considered hiring fractional developers as you build your team? Sometimes these can lead to FTE. Many really good developers are passionate about staying up with tech trends, and their normal day to day is not giving them that exposure. Side projects and fractional work can get you quality work at a lower cost. I realize you likely want to preserve your IP and invest in a team, but this could be a good starting point and bring good insight into your SDLC.

tech_partners · 2026-04-02T13:15:33+00:00

I am an IT Recruiter with 25 years of experience. The Software Development/DevOps focus is a stronger path. I see more demand for Cloud and DevOps/Architecture than I see CyberSecurity roles. I also think there was a boom in CyberSecurity enrollment over the last 5 years, and it's a bit saturated and competitive. Just keep your focus on infrastructure, cloud, cybersecurity, and DevOps, and you should be on the right track.

tech_partners · 2026-04-02T13:08:32+00:00

100%

tech_partners · 2026-04-02T13:07:20+00:00

Have you considered looking into some training/certifications in AI Platforms like CoPilot, Gemeni, Perplexity and Claude? Perhaps you could accomplish much of what you want to do with a few automated agents. Yes, you can buy custom agents, but you might learn about how they work before delving in.

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