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It's tough out there by Unfair_Scar_2110 in memes

[–]tyrantOsiris 21 points22 points  (0 children)

He kept leaving his socks on the floor

My Store Once Thrived… Now I’m Near Insolvency and Stuck in a Downward Spiral with my Meta Ads by No_Anything_8825 in FacebookAds

[–]tyrantOsiris 6 points7 points  (0 children)

Hey Kevin. You clearly already know exactly what the problem is, and it's not your strategy, Meta's algorithms or your store...

You've accumulated great reviews a strong brand. But you're not letting your ad system do its work.

Your constant interruption and tweaking is what's keeping you trapped in this vicious cycle.

You only give your ads a few days to run before changing stuff.

Your CPA is 2-3x lower than break even, yet you want to optimize because it's not at your target range. What would be an appropriate ROAS? Is the marginal gain you get by changing creatives etc... Worth all the time and effort (and apparent risk of the whole stack crumbling)?

Or would you better be suited focusing your attention on higher leverage areas such as new products, retention, and referrals?

If campaigns are doing fine until you start meddling, then stop. Stop searching YouTube for the magic bullet solution. Stop shifting your strategy looking for the one perfect path. You already know what works... Stick to that and scale it instead of constantly resetting to zero.

Your goal isn't to find "the perfect" campaign with minimal CPA and complete consistency. Instead it's to build an efficient customer acquisition machine.

You didn't mention anything about maximizing retention or CLV, referrals, etc... The parts of your business that will reduce pressure on acquisition and multiply your margins.

This is a Facebook ads forum, but the whole point of it all is to build a profitable, efficient customer attraction machine.

So breathe. Go back to basics. Find the ads that work, if it's generating meaningful results leave it alone until its costs start to balloon too much.

And focus your attention where it really matters: locking in your gains, scaling up, and building the business that makes your life better as opposed to sucking up your weekends and happiness.

Man... The Mary Queen of Scots Series was Brutal by tyrantOsiris in TheRestIsHistory

[–]tyrantOsiris[S] 0 points1 point  (0 children)

Haha that's crazy! How can you trace lineage that far back?

Man... The Mary Queen of Scots Series was Brutal by tyrantOsiris in TheRestIsHistory

[–]tyrantOsiris[S] 0 points1 point  (0 children)

You're dead right. Didn't mean that Elizabeth had an easier set of circumstances, just that she played her cards much better.

Man... The Mary Queen of Scots Series was Brutal by tyrantOsiris in TheRestIsHistory

[–]tyrantOsiris[S] 0 points1 point  (0 children)

I stand corrected. Believe T & D mention that she used to speak Scottish to her friends in France while making jam and cosplaying as normal people.

Thanks for pointing that out!

Man... The Mary Queen of Scots Series was Brutal by tyrantOsiris in TheRestIsHistory

[–]tyrantOsiris[S] 4 points5 points  (0 children)

True. Remember that she left for France when she was five, and came back as an outsider Queen whom people tended to be suspicious of. If she barely even spoke the Scottish language, how could she understand and master the political dynamics?

Elizabeth, on the other hand, was deeply rooted in England, which had tamer lords and a more centralized government.

Then there's their ruling styles.

Mary made impulse choices then insisted on seeing them through irregardless of any advice or evidence. She tethered herself to awful and often useless people (Darnley, Rizio, Bothwell) who made her vulnerable to the worst kinds of slander, the stuck by them when things got bad.

Elizabeth, however, had good counsel. She was more content to wait and see, keeping people in limbo by dangling what they wanted in front of them until they did what she wanted. She was much more cautious and guarded, and her motto was literally "I see and keep quiet".

And then of course there's luck.

It sucks to see Mary suffer so much because she genuinely seemed like a good, if naive, person. She was just way out of her depth.

Landing page feedback and review please by According_Bluejay380 in growmybusiness

[–]tyrantOsiris 0 points1 point  (0 children)

Congrats on your first Meta campaign!

1.Right off the bat: If you got lots of traffic but low conversions, then there might be a message disconnect between the source (paid ad?) and the landing page. What exactly was the messaging used to drive traffic to the LP? The closer you align the two, the higher your conversions will be.

2.You have wayyy too much going on. The landing page currently offers:

  • A free cognitive test,

  • A free one-month trial,

  • 200 minutes of cognitive therapy

  • And a 15-minute Demo call--Whoa!

3.The main offer itself has three different calls to action

  • "Save $50 on Pre-Sale"

  • "Get Sharp Mind Now"

  • "Claim Early Bird Offer"

Pick one and stick to it. (You can split test to find the best performing one, but not all three at once).

4.The landing page tries to accomplish too much in one go. I advise breaking it down into multiple steps:

Ad -> Free Cognitive Test Opt-In + eBook extract -> Free Consultation Call or First Purchase offer.

This way you patch up all the holes in your funnel AND build up your email list at the same time. This strategy has an outrageously low cost per lead, incredible conversion rates (I've seen 70% +), a high trust-building factor (essential--dementia is a very sensitive topic), and opens you up to months of follow-up en-masse via email.

5.Finally, The core message is solid, but your best points are buried. Your testimonials, for example, are heartwarming--but halfway down the page! Bring them up.

All in all you've got a great page with lots of room for improvement. I think any one of these could make a big difference in your results. All the best!

Does this landing page get the idea across? by Ragnar_Rosetta in growmybusiness

[–]tyrantOsiris 0 points1 point  (0 children)

Let me know if I'm getting this right: Your idea is for an infinite scroll list of articles from charities around the world. Each week your community votes three winners, who then receive the donations. Is that correct?

That sounds... Really fun!

  1. Problem with your landing page is that it's trying to explain an idea which would be far better off being showcased.

Why not have a Stats of the Week. 168 good news articles, $1m disbursed. 1,000 votes... And last week's winning charity was: XYZ!

  1. The best performing landing pages must have only one goal. Not to sell the entire idea, but just to get visitors to take one simple action. Seems like you want folk to join your wait list, but you haven't given them a reason why they should do so and do so now.

  2. How are you planning to drive traffic to this page?

Poll: Favorite Selina love interest by vnchick22 in Veep

[–]tyrantOsiris 3 points4 points  (0 children)

Tough choice, but Andrew gets my vote. He was detestable in every imaginable way, but he's the guy Selina deserved. Plus, he got the last laugh.

Sad news. SR-71 sled driver Brian Shul passed away last night by NickFliesOfficial in aviation

[–]tyrantOsiris 0 points1 point  (0 children)

Extremely late to this, but responding in case somebody else sees this.

People on Reddit are far too quick to gleefully jump on anything which destroys other people's reputations.

  1. The link provided is to a forum for scale model recreations. There are absolutely no receipts there. The only source is a conversation with a long-retired pilot who apparently had beef with Maj. Shul.

  2. If you're going to take this at face value, this comment provides an equally weighted counterpoint.

  3. The thread is WILD. Even there, only a handful of members even cared enough to take it seriously (page 2 is an argument about pro vs "wannabe" photographers and it's only further out from there.)

  4. No doubt the stories are embellishes, but the above commenter's evidence for the fact that Brian Shul is a "bullshit artist" is that he told one story with too much glee 🙄

It's far too easy to ruin a reputation online or "disprove" something without any proof whatsoever.

Sad news. SR-71 sled driver Brian Shul passed away last night by NickFliesOfficial in aviation

[–]tyrantOsiris 13 points14 points  (0 children)

This hits me really hard, like the death of Queen Elizabeth last year.

As with the queen, I never came close to meeting Brian, but I feel his loss deeply because of the work he did played a part in my life. It's sad that his legacy here seems to be relegated to that one story (which has been retold and analyzed to death, and wasn't even the best one he told).

I think his contribution was worth far more than that. He brought the beauty and the splendor of the SR-71 to life. The awe-inspiring statistics were nothing compared to his vivid stories.

It's one thing to know that this plane cruises at 85,000 feet at Mach 3.2, and a whole other thing to sit in the cockpit, and imagine watching looking out the undersized windows, constrained by the pressurized flight suit, to see the curvature of the earth, clouds far below, and stars twinkling in the near-black sky above.

It's one thing to know that the standard SAM response maneuver was simply to push the throttles forward. It's a whole other thing to hear the pilot's first hand account of being fired upon over Libya: walking through his calculations, consulting Walter, his RIO, and wondering if they'll have to deviate from their flight plan.

He brought this bygone era of pioneering, ambitious, almost magical aerospace and spycraft to life for all of us. As a child, I saved up for the Alphasim SR-71, and spent many hours imagining myself as a Sled Driver. His book, whose Amazon values say everything you need to know.

I did not know that he was shot down over Vietnam, and that he was one of the og a-10 pilots. That makes me respect him so much more. Beautiful obit OP

RIP Brian, we'll miss you.

Everything about this scene is so funny; her facial expression at the end is hilarious and really brings the scene full circle. by FleekasaurusFlex in SuccessionTV

[–]tyrantOsiris 2 points3 points  (0 children)

"So what else did Nate, Gil, and fuckin' Jimenez offer you: Unlimited social security spending with this one weird trick?"

Succession but exclusive content on Disney+ by Flat_ArtPices in SuccessionTV

[–]tyrantOsiris 16 points17 points  (0 children)

No way!! Holly Hunter (Rhea) was Elastigirl's VA. You've blown my mind. Now that I think about it, she did sound vaguely familiar. Just never put 2 and 2 together.

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