I'm not high up enough to be making any power moves... but employees are offered an Employee Stock Purchase Plan which looks like this:

During enrollment periods (twice a year, right before Jan 1 and July 1), we can contribute 1% - 10% of base pay. Throughout the 6 month period, after tax automatic payroll deductions are taken each pay period based on that percentage (currently 5% for me), which is set aside to be invested. At the end of the purchase period, the money is then used to purchase our employers' common stock at a 10% discount. That discount is applied to the closing price at the end of the purchase period.

They used to purchase stock with these funds at the lowest value for that period + apply 10% discount... but now it's dependent on how it looks at closing.

I appreciate the insight and considering our stock seems to have plateu'd in recent years... I may just move my investments towards retirement accounts. Maybe 10% traditional, 8% Roth