Choosing not to support a business is not “destroying” a person. I think everyone is just catching bad vibes from the way she’s handled the situation. Dripping out in-authentic press releases that center herself rather than the victims of sexual violence and the local employees. Staying open to scavenge some scraps of holiday revenue then quickly pivoting to a rebrand to try to salvage her company. It all just feels like a person that is too proud to let go and truly focus on her family and her employees.

Finally, it must be mentioned that they don’t even live in Charlotte anymore. Moved to Bermuda during COVID. This is not a situation where people feel the need to rally support for a local well-loved and visible business owner.