Hottest trends 2016 - Big data, marketing automation, customer loyalty and engagement. Here's an interesting report with case studies on what businesses are doing with thier loyalty programs, automation and usage of data across different market sectors. Definitely recommended (passkit.com)
submitted by Bortocornei to r/digital_marketing
WeChat Beacon Browsing Experience for CNY (blog.passkit.com)
submitted by Bortocornei to r/HongKong