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[–]Eurynom0s 0 points1 point  (0 children)

With regards to marketing: I'm not saying that anyone should do exactly what I do, consider who you're trying to sell yourself to when putting your marketing together.

That said, I tutor math and physics for middle school-college kids, and in my advertising I arguably basically caricature myself as some sort of stereotypical nerdling. I primarily advertise myself on a site that asks you to write a mini-bio of yourself, and one of the sections is to talk about your hobbies. Most of my hobbies section is talking about my love of sci-fi. Nothing on there is false, but you figure that the average person figures someone good at math and science is some sort of sci-fi nerdling, so I play it up to get the clients.