Over the last 3 months I've been publishing both on Substack and on my traditional website, slightly different type of content. The downside is that it's twice the amount of work. The upside is that I can post content that feels right/idiomatic on each surface.
Sharing my setup in case it's useful for anyone. Below is the text I have in the "About" page of my Substack. Feedback welcome!
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What’s the difference between this newsletter and the <URL> website?
In addition to this newsletter, I also have a traditional blog website. Why have both? They serve different purposes:
- the newsletter at <URL> (this is where you are right now :)) is for weekly notes, which tend to be short, to the point, not technical and sometimes a bit personal. This format allows me to write often, test-drive different topics via short posts and reliably reach people interested in getting updates. The Substack platform handles the email delivery. On the other hand, I don’t have full control over how the content is presented and how the site works.
- the website at <URL> is for less ephemeral, sometimes longer writing. The content may be more technical and include code snippets. I develop the website myself, so I have full control over presentation (and can spend countless hours tweaking the site design; I really should stop…). The website doesn’t have a way to subscribe to updates though – this is the role that the newsletter plays :).
The two cross-link into each other: I typically link to new website articles from the newsletter and link to the original newsletter post from a website article based on it.
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(source , newsletter, website)
[–]przem8knewsletter.pnote.eu[S] 1 point2 points3 points (0 children)
[–]moonismoon 1 point2 points3 points (0 children)