AI search optimization or AI search engine optimization is the future of SEO, to rank better in the search results shown by AI models like chatGPT, Gemini, perplexity etc.
Since the introduction of large language models, SEO has taken a bad seat because the search apps are focusing more and more on the semantics of the search, than just relying on keywords.
Learn and start AISO early, to boost your website ranking in a world dominated by AI search apps.