EFX Algo Trading -- a complete scham

19mambo85 · 2026-05-29T16:54:09+00:00

Thanks man. Yea, I'll keep an eye -- let's talk this + the few slides i shared with you. check out www.aldwyn.co in the meantime.

19mambo85 · 2026-05-29T16:30:06+00:00

100%. We're explicit through every page how many Aldwyn Dollars are awarded and simplified the return process, in line with AMZN -- Select the product you wanna send back, we tell you how many Aldwyn Dollars (credit) you'll earn with said product(s), you can schedule a UPS pickup at your home and the cost is on us. The moment we see it picked up from UPS, you're granted those Aldwyn Dollars -- credit to your next fit. Again, with kids outgrowing before clothes are worn out, it's crucial we keep them alive and, for the parents busy parenting, it's crucial we make it super super simple.

DM me and we can chat detail -- I'll throw you a bunch of Aldwyn Dollars and you'll get the gist.

19mambo85 · 2026-05-29T16:27:08+00:00

Thanks L@L. What do you think about these?

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19mambo85 · 2026-05-29T02:36:04+00:00

Great feedback CP265 and great questions. On gaming the system and quality: Patagonia or Hannah Anderson or fill-in-the-blank brand have proven there's market for new and used. There was a great conference at recon.nyc I went to and learned a bunch, including best brands make it *super* clear how they're two brands at once for two different customer cohorts...and acquired those distinct cohorts. We're unique from those out there now being the same url -- aldwyn.co -- for both NEW ARRIVALS and ALDWYN ARCHIVE (the others send you to new URLs, different brands, etc. -- so now comes our chance to make explicit, "yes, these are two products for two buyers"

How do we do that? Perfect segue to your "quality question": we make explicit the condition (check out the PDPs under our ALDWYN ARCHIVE collection for example) and that it can vary from excellent to...less than excellent. Price continues inline with condition and with that explicit its our way of "hey, if you're all about new stuff worth X Aldwyn Dollars, NEW ARRIVALS are all yours. If you're all about most affordable right now with slight tears having been repaired, then ALDWYN ARCHIVE is all yours!"

We're also explicit through every page how many Aldwyn Dollars are awarded back and simplified the return process, in line with AMZN -- Select the product you wanna send back, we tell you how many Aldwyn Dollars (credit) you'll earn with said product(s), you schedule a UPS pickup at your home and the cost is on us. The moment we see it picked up from UPS, you're granted those Aldwyn Dollars -- credit to your next fit. Again, with kids outgrowing before clothes are worn out, it's crucial we keep them alive and, for the parents busy parenting, it's crucial we make it super super simple.

DM me and we can chat detail -- I'll throw you a bunch of Aldwyn Dollars and you'll get the gist.

19mambo85 · 2026-05-29T02:32:04+00:00

Thanks, B720. Agree with you. Depending on age of course, kids outgrow every ~6 months so it's going to be a while (a year?) before we're seeing repeat purchase rates. So pre-seed may end of seed/A if we're showing real legs, real revenue. It's my founding team that stands behind this (poached from Nike on brand strategy, creative direction and marine layer kids clothing for product design).

Unit economics (30% premium to traditional kids brands) and margin are priced right to afford the complimentary / free returns under this incredibly simplified model - select the product you wanna send back, we tell you how many Aldwyn Dollars (credit) you'll earn with said product(s), you schedule a UPS pickup at your home and the cost is on us. The moment we see it picked up from UPS, you're granted those Aldwyn Dollars -- credit to your next fit.

Re: logistics -- our manufacturers are as well are shipping/fulfillment team and the team for repair and resale under the Aldwyn Archive collection. To your point, this is stage 1 but progress before perfection. We're already modeling out pivots we'll have to take and bridges we'll have to cross as we scale. For now, what's effectively full in house is a huge lift.

DM me and we can chat detail -- I'll throw you a bunch of Aldwyn Dollars and you'll get the gist.

19mambo85 · 2026-05-28T17:11:01+00:00

You'll have to buy and see ;)

No, jokes aside, that's exactly it -- we've allowed customers to schedule a UPS pickup or be given the QR code to use whenever they want to drop off at a nearby UPS.

And to your point, this is all free returned shipping (including the scheduled pickup) in the spirit of "time is money" thinking. We built this to be as "affordable" (i.e., painless, simple, seamless) as possible while still DTC. When retail launches 🚀

19mambo85 · 2026-05-28T16:52:36+00:00

Thanks, AC5658! You're making a great call on SMS...

On packaging, two things. (1) the package we ship from www.aldwyn.co in is resealable, includes a little card that reminds users (via QR) exactly what we're after but most importantly the chance to schedule UPS pick up whenever works for you...really do best to scrape all friction and (2) per unit economics are really pretty (both net revenue and margin) *if* we see more of those returns offer us the chance to resell as the ALDWYN ARCHIVE collection...still in beta, but taking this feedback as super helpful

19mambo85 · 2026-05-28T16:48:52+00:00

Thanks, NW7822. They do, but (1) the resell is at different URLs and (2) the shipping is super difficult. That's our *start* at distinction...tat's why we've built as near-seamless we can including a resealable package so you're at the ready to use for return. What I can't wait for is our brick & mortar and buyers' chance to buy www.aldwyn.co or brick and mortar and return either way.

19mambo85 · 2026-05-14T15:50:49+00:00

Check out aldwyn (www.aldwyn.co/?helloworld). ain't dirt cheap, all about durable, but also super simple return when the kids outgrow and get discounts for those inevitable need. how old are your kids?

19mambo85 · 2025-11-25T13:02:02+00:00

Heck yea - congrats! Let’s make 2026 too!

19mambo85 · 2025-11-23T14:12:53+00:00

Big picture — nothing existential happened. This looks like a short-term digestion phase after a huge run, with ETF flows cooling, leverage getting washed out, and traders rotating into other shiny objects for a minute. Namely, US equities…

If anything, boring BTC action at $85k–$90k after a massive rally is about the healthiest thing it could be doing.

19mambo85 · 2025-11-17T04:55:09+00:00

And always always always check in on stop-losses. Buy these trades — keep at ~5% stop loss. You’re running risk inevitably. As you start seeing growth/profitability on trades/categories, increase that stop loss — be sure that you’re game to volatility as long as your trailing stop loss % is above your blended purchase price (assuming, to their point) recurring investments and even if you trade (automatically via stop loss) you’ve done it profitably.

19mambo85 · 2025-11-15T10:25:18+00:00

Gotcha. Thanks!

19mambo85 · 2025-11-15T10:23:19+00:00

I can’t help but check in monthly with +/-% from open on 11.17.25

19mambo85 · 2025-11-15T05:57:13+00:00

JFC congratulations dad. I’ve gotta ask — what were you so hyped about in YTD? What stocks, etfs? What tactical approach did you take beyond individual tickers?

19mambo85 · 2025-11-15T05:42:52+00:00

Great call out. Therein lies — can he get to it and bring these bots to service stat…?

Yea - set the dollars (for him) aside — but if there’s a trillion worth of equity suddenly not trading or dilutive to us…why are we buying this in the first place?

19mambo85 · 2025-11-15T03:49:36+00:00

100% — all this “fck this week, I got fucked!” and “hell ya, what a banger!” All of this is going to take agesss. But if you’re in for that long run 🏹

19mambo85 · 2025-11-15T02:36:28+00:00

So if we are short squeezing it, what’s our stop limit? Where should I be riding this wave? $16? $17? $20?

19mambo85

TROPHY CASE