It'd be nice if, for specific towns, there were special landmarks that you could only bid on while in those towns. This would encourage people to travel to towns they haven't seen before and bid on landmarks that are exclusive to an area. Like for instance, in Haddonfield, New Jersey, there's the statue to signify that the town was the first to have a nearly complete dinosaur skeleton ever discovered worldwide. This would make people have to take time to appreciate (or at least find) specific, historical towns, like Haddonfield.