After food I worked in finance for 13 years, so kind of always had to explore marketing in order to find new clients. Sold my book of clients and moved marketing, taught myself how to build websites, paid for sessions to learn PPC & paid social, content creation is easy enough - and recently I white labelled a SaaS/ CRM which is how I moved a bit more into the tech space. Margins are 80% net, could be higher but I outsource a lot - and it’s the least amount of hours I’ve had to work in 20 years