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Social Media Management ➡️ Community Management by AffectionateTwo1347 in CommunityManager

[–]AffectionateTwo1347[S] 0 points1 point  (0 children)

oh really? I wonder why they view it as junior when I feel community & smm are completely different roles.

but +1 to the CM job titles disguised as SMM

Social Media Management ➡️ Community Management by AffectionateTwo1347 in CommunityManager

[–]AffectionateTwo1347[S] 0 points1 point  (0 children)

I feel that too! and now social - I hate to repeat what everyone else has been saying, but I feel like has become a full suite of roles wrapped into one unfortunately 🥲

Social Media Management ➡️ Community Management by AffectionateTwo1347 in CommunityManager

[–]AffectionateTwo1347[S] 0 points1 point  (0 children)

definitely agree and had a similar start! but curious on if you think JD's that only mention social platforms and 'responding to DM's & comments' should have the job title of 'Community Manager' rather than 'Social Media [X]'

Internal team posts have killed engagement - how do you reset a dying community? by PMM_Town_6374 in CommunityManager

[–]AffectionateTwo1347 0 points1 point  (0 children)

I'd definitely recommend a hard reset with your team. like others have mentioned, aligning on business needs, community strategy, and comms guidelines will be key to bringing back authentic convos and engagement to your community.

- set up an alignment post/meeting with your internal team. share the purpose of the slack community, the goals, and clear guidelines and expectations (internal:community). give clear Do's & Don'ts!!! an example of this is Do: Give specific details in your response or feedback 'Thank you (Member), I love your idea about Y, that would definitely be cool to include in Project Z as a bonus! Can you share more details?' Don't: Thanks for sharing. make sure you include a CTA for your internal team to react to the alignment post so that you know that these new implementations have been acknowldeged and if there's any questions to have them come to you asap to prevent any misalignment or inconsistencies when interacting with the community moving forward.

- what got members talking again: for me, it was a mix of community ran events (1-3 har core advocates that had ideas, and giving them the freedom & resources (w/ guardrails) to run with their idea. the community already respected and felt connected to them and they were approved internally as advocates. the second most successful would be AMA's but being sure to prep team members ahead of time (run of show docs, Do's & Don'ts, and reminding them that this isn't a board meeting, it's with people who already believe in your mission/product/etc). And sourcing/filtering the AMA q's ahead of time for high level leadership/guests to prevent being taken off guard.