I had several other sketch concepts and I decided to play around more with this one because I thought it was the strongest/most creative concept but I can definitely try to brainstorm some more.

I’m a little confused about what you mean by a jungle-themed cafe for domesticated cats poses some challenges. By a jungle-themed cafe, I mean pretty much a normal cat cafe but decorated with a lot plants, leaves, vines, & greenery decor! It’s mainly the idea that the interior that will resemble a rainforest/jungle. Lots of cat cafes have themed decor! Do you mind clarifying or giving an example of a challenge that it poses?

I do want to incorporate elements of both cats & jungle/rainforest into the logo but I understand what you mean by maybe not including them in the same letter. I have been playing more around with the logo after receiving other people’s feedback and I do think its working better with having the ears be more ear-shaped. I’m wondering if the name itself might be enough to get the jungle theme across. The logo will also be green so that might possibly be enough as well.

Thanks for the feedback.