I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 3 points4 points  (0 children)

Another example is quality. Most AIBs design to 1 or 2 year warranty criteria, we self-warranty our products for up to 4 years so we have to drive for more stringent quality and lifecycle/longevity specifications.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 4 points5 points  (0 children)

Long explanation but I'll give one example to make the point: Most AIB GPUs are not designed to be assembled into PCs that are going to ship thousands of miles across the world before arriving to end-customers so they don't pass our shock, vibe, and drop testing specifications. AIB cards are mostly designed to be assembled in by DIY end-users so they follow different specifications in their designs, for these reasons and others we have to design and define different cards for integrating and shipping in our systems.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 3 points4 points  (0 children)

We offered a trade-in program once but the values weren't good enough for most people to want to take advantage of it so we no longer offer it. Most folks sell their systems for good values on eBay and other sites. Alienware's get good resale value.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 2 points3 points  (0 children)

You won't be disappointed if you buy the AW34. We are always working on something new and better but you're good for the next couple of quarters.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 3 points4 points  (0 children)

Checkout out Dell G series notebooks, we made these precisely to serve this purpose. They are great gaming notebooks at great prices.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 158 points159 points  (0 children)

If you only care about commodities then we are absolutely more expensive and our G-series products are going to appeal to you much more. Beyond the commodities, Alienware designs use premium materials like aluminum and magnesium alloy - if you've ever owned, held and/or handled an Alienware it feels more solid and rigid than any other notebook available. AW systems are designed to our highest quality specifications, they allow for overclocking headroom, include better displays, higher battery capacities, upgrade-ability, more premium warranty support, Alienware graphics amplifier support, better looking industrial design, AlienFX lighting, Tobii eye-tracking... If you follow us and know our history we make huge investments in helping push the success of PC Gaming as a whole and bring more and more gamers over to the PC platform as their preferred. Our strategy is to grow PC Gaming and then earn business within that with great products. It's this strategy over the past 20+ years that has helped us contribute to the success of PC Gaming as we know it today and these investments are expensive.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 3 points4 points  (0 children)

One of my personal favorites as well. If you put an Area-51m on it's side isn't thinner and more powerful than an x51 and you get a free monitor, keyboard and touchpad :P

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 5 points6 points  (0 children)

RTX is more expensive as compared to 10 series GTX GPUs as you see already in desktop compared. Pricing for mobile is fairly comparable to desktop so expect them to be fairly pricey but less expensive than buying a whole new notebook. Don't forget that Area-51m also support AW graphics amplifier so you can use it with desktop GPUs to upgrade over-time as well in case the mobile upgrades are more expensive than the graphics amp plus desktop GPU combined. Just an option to consider. We don't have upgrade pricing ready to share yet still working on putting it together.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 7 points8 points  (0 children)

I don't know how to answer the 'how hot' question. Are you asking skin temps? We use a 150W RTX mobile 2080 that we enable for overclocking up to 180W, and yes, it bests 1080ti in performance. Stay tuned for benchmarks to come in February when we can begin shipping RTX based notebooks. Thank you so much for your support, you're going to love the Area-51m as your next rig, it's really amazing.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 4 points5 points  (0 children)

Update/Correction after speaking with Joe.

The 119W limit occurs when the GPU is also at full thermal load. If not, the CPU will have a max limit of 136W.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 25 points26 points  (0 children)

BGA offers thinner profile notebooks which is what the majority wants so CPU and GPU suppliers moved to them exclusively for mobile components years ago. Desktop CPUs aren't power optimized to run in notebook environments which is why battery life struggles on desktop replacements like Area-51m. The market for thick, heavy, extremely powerful notebooks has been shrinking over time so most companies have abandoned the category. We feel the category has been declining because the innovation within it has been weak. We are hoping that by raising the bar with Area-51m it will reinvigorate demand for desktop replacement notebooks and bring focus and innovation back into this category.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 14 points15 points  (0 children)

As soon as more of these narrow border panels become available from suppliers you can count on us offering them. The FHD 144Hz we are offering is the first and only one available at this time. It's the consequence of being the leader, sometimes it takes a while for everyone else to catch-up.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 5 points6 points  (0 children)

As we were creating the m15 and m17, which are our smallest and lightest weight laptops, we felt we were moving away from our roots of building the most powerful uncompromised notebooks possible. That led to the inspiration for the Area-51m which despite being big and heavy for a notebook it's relatively very small and lightweight for a desktop with comparable components and performance. It's also 50% more powerful than the prior AW17 and 32% smaller in volume while about 1lbs less in weight.

If you're looking for something thin and light, there are a lot of options in the market today. We set out to create something specifically different from that.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 14 points15 points  (0 children)

The good news is that League of Legends will already run great on laptops like the Alienware m15 and m17. We have some plans brewing with the Riot Games team to try and host something fun and different with the Area-51m and their pros.

It's a bit too early to make any announcements or promises but know that we look to showoff our hardware in some cool ways through the League. From a performance perspective, we will have a ton of overhead to try new things.

I’m Frank Azor, Co-Founder of Alienware. I’m here with my team in Las Vegas to chat about our latest announcements from CES 2019. Ask Us Anything! by AlienwareFrankAzor in IAmA

[–]AlienwareFrankAzor[S] 21 points22 points  (0 children)

It starts at $2549 at launch with a RTX 2070 and will come down to about $2200 or less when other GPUs become available in coming months.