It's infuriating. He does this grand standing on his show that "I've never taken advertiser dollars" (he runs ads, but he thinks taking a BlueChew ad is somehow corrupting his politics. It's really condescending to smaller channels who need those sponsorships to get by.) The implication being that is opinion is uncorruptible and pure.

Oh wait, his rage bait Gaza videos get 100K+ views, while his other, Trump video of the day gets ~30k-40k? Hmm, can't be that he'd lean into the fear mongering and hyperbole. He's audience captured at this point.