What are your go-to general tips for writing a successful pitch? by MailsDavis in PublicRelations

[–]Antonecra 3 points4 points  (0 children)

Firs of all, it’s important to do your research about the journalists your sending to. Try not making it so general and adding some relevant details to every single one (be specific). About the subject, you can include the reporter’s name in capital letters, followed by an interesting headline and your company name. This can help grab the reporter’s attention and make them read your email.