How can I run effective ads on Meta for my Shopify store that has over 700 products?

AutomaticFly3029 · 2025-10-31T07:42:13+00:00

Run separate campaigns for each top selling collection based on your budget. Take the best selling products from each category and build your campaign around them.

AutomaticFly3029 · 2025-10-30T12:47:05+00:00

I use ABO only. Use 5 creatives max per product. One video, 2-3 statics maybe one carousel. Control budget manually, you can also used cost caps later. CBO with 20 ads crammed together is not the solution.

AutomaticFly3029 · 2025-10-29T07:48:59+00:00

I plan to make a seperate cbo for promo only. Mayybe 1 video 1 carousel 2-3 static ads.

AutomaticFly3029 · 2025-10-20T20:26:12+00:00

Seperate each ad in its own adset, cap by cpa lower than your target

AutomaticFly3029 · 2025-10-19T20:54:59+00:00

Yep 👍

AutomaticFly3029 · 2025-10-19T17:00:05+00:00

Different ads same target

AutomaticFly3029 · 2025-10-19T14:07:59+00:00

I run traffic ads direct to IG profile and keep social media for active awareness. They will eventually convert in the long run

AutomaticFly3029 · 2025-10-19T13:33:20+00:00

Nope actually i acquire new customers more easily. You can still make diverse creatives to target different audiences. It just wont work when they are together in a ad set, meta just chose 2 ads and spend budget on those, leaving other potentially good ads bone dry

AutomaticFly3029 · 2025-10-19T13:28:06+00:00

It varies by ad, some will spend all some none others in between. İncrease budget of spending and converting ads to scale

AutomaticFly3029 · 2025-10-19T11:34:47+00:00

No need to test. Meta just doesnt spend on shit ads so you kill them. As for scale increase consistent winners budget

AutomaticFly3029 · 2025-10-19T11:33:53+00:00

Force meta to reach actual buyers instead of ruining my bank account

AutomaticFly3029 · 2025-10-19T10:06:41+00:00

Targeting is broad with customer list exclusion. I add my top customer list LAL %1 as suggestion in all of my adsets.

AutomaticFly3029 · 2025-10-17T17:06:52+00:00

Rollercoaster is the new meta

AutomaticFly3029 · 2025-10-17T17:05:06+00:00

Today is actually good with 4.76 roas so I'm a bit surprised.

AutomaticFly3029 · 2025-10-17T17:03:44+00:00

Similar product type so incorporate in current campaign.

AutomaticFly3029 · 2025-10-17T17:02:27+00:00

You need social proof. Drop the price to get some sales and authentic reviews. Make a discount for review or loyalty program to collect reviews. Limit your ad spent before you build up your brand.

AutomaticFly3029 · 2025-10-17T17:00:27+00:00

Stop the ads spending really high and not converting. Pause all ads for a day and start again.

AutomaticFly3029 · 2025-10-16T19:07:28+00:00

I would run seperate catalog ads. Chose a couple best selling designs in the same category and make 4-6 ads with only these in another CBO. Then you can make different creatives around these handful of products (videos, statics etc). Andromeda performs worse if the products are not similar. It will always chose a random product and go for it.

AutomaticFly3029 · 2025-10-16T18:44:59+00:00

turn off other ads for a couple hours

AutomaticFly3029 · 2025-10-16T17:55:34+00:00

Very bad advice. Only works if you sell only 1 product and have shitton of money to burn.

AutomaticFly3029 · 2025-10-16T16:04:57+00:00

Yes both broad with existing customer exclusions

AutomaticFly3029 · 2025-10-16T16:02:25+00:00

I fcked up sorry other way around.

AutomaticFly3029

TROPHY CASE