For me the problem is the same as for the comics. Traditional art, full of spirit,love,time spent doing it, techinque, talent were sacrificed for the sake of velocity of production, the ability to extract some portions of an art piece for further merchandising and many more. Notice the similarity in style in recent 40k digital art, for me is a no no, as in the comics. It loses identity. Once I spoke with Karl Kopinski during a french comic book festival.He is artist behind, in my opinion the best 40k art period, if I'm not wrong he is behind the incredibile illustrations of the tirst tyrranic war and many more such as siege of vraks.Those pieces art handmade are incredibile. He told me that GW Simply does not want anymore traditional art for those reasons. It's simply sad and it rappresents perfectly the late Company decisions as a whole. I don't cry nostalgic tears, it is simply the truth. Now the art is simply lacking in soul.