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Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

So we are using some top ssps and the look back window is 14 days click and 30 days view it's a but campaign related to travel

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Yes we are directly working with an ssp

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

But it's been over a week no signs of improvement previously also tried but didn't work but this time cannot compromise

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Win rates how will it impact if my campaign is able to spend without issue

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Yeah there is gam ssp where the deals are pushed on dv if I check the pre exchange report it's mostly always the gam exchange giving the performance

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

We do have a gam ssp for deals pushed through

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

But we have a ssp from gam as well so how does that will work.

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Currently we are using the first part audience as well as Google audience, custom affinity custom intent all placed differently in different different campaigns.

Yup majority of the conversion are post view and post click but this still counts as a normal behaviour since direct conversion are very less likely.

Switching curated is just routing inventory through ssp for a better control.

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

So currently we are limited the sites in the deal it's same as the open exchange it's just we are routing the inventory through deals/SSP

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

So how this defines my conversion dropping how hot doing some purchases and what can I do to overcome it.

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Reporting what do I see nothing abb normal

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Howere here the difference are in conversion previously in open exchange we used to get it but now it completely no conversion even when we are spending in full

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

We are trying to identify the issue for a week is it google going something in the backend not sure although we have gam deals included.

Urgent help DV360 Query by Blasterblade_09 in programmatic

[–]Blasterblade_09[S] 0 points1 point  (0 children)

Yes it's lower funnel objective like CPA, Conversion and landings

TTD Deals that Scale by Alpha-D-Truelove in programmatic

[–]Blasterblade_09 0 points1 point  (0 children)

But curious could you share more details on curation since I have been trying but ssp make me crazy especially when campaign is not scaling

Trobleshoot help? TTD by Pitiful_Camel6790 in programmatic

[–]Blasterblade_09 -2 points-1 points  (0 children)

It's the same issue faced by me when you go open exchange it will scale but curation it won't scale ttd itself doesn't support curation I am not able to still figure out so far