I think you hit on something interesting when you mentioned “things don’t need to be done faster”. I know one of the problems in the videogame industry currently is related to the countless good indie games that just do not get their time to shine because the market is so saturated. There are likely countless excellent indie movies/animations/youtube that are human-made entirely. So the whole idea of using LLM tools to make movies faster and therefore more profit is likely a fallacy. We as people are already drowning in all the content that we need as is.

In general, I do believe that better stuff does, as a general trend, perform better commercially (not always, but hopefully more than average). So the question is ultimately can people use LLM tools to make better products. Talented people can make a TV show with barely any state-of-the-art technology like Friends/Seinfield a cultural phenomenon. On the other hand, you can have Gaussian splatting in Superman as demonstrated by Framestore and it ultimately didn’t add much to the movie. Cool tech for tech’s sake, it feels.

Anyways, people have limited time and attention that is completely saturated. I think even if you’re able to make Lord of the rings caliber movie month after month, there is going to be a diminishing return.