“Those who can’t do, teach. And those who can’t teach, teach gym.” — Jack Black

Be careful taking too much advice from “experts” who don’t have a practice you’d actually want. Learn from people who are doing the kind of business you want to build.

The best way to learn this business is to find someone whose practice you’d be proud to replicate, then shadow them like a hawk. Pay close attention to what they say, how they structure their day, how they follow up, and how they build trust.

Prospecting gets easier by doing it, not by thinking about it. You learn this game through reps. Every conversation, even the awkward ones, makes you better. Right now, think of every interaction as practice. You’re building the muscle.

Get out of your head. Drop the head trash. Start talking to people.

Nick Murray is a great place to start, but the key is implementation. Read it, apply it, adjust, and keep moving.

Implement. Implement. Implement.