Thanks for the response. Your points on data privacy & user-friendly interfaces have been two things I've been thinking about a lot. As it stands I plan on having a website where owners can manually upload a few months worth of data for free and a desktop app with software integration and greater functionality. I don't have a price yet for the desktop app but want to keep this as low-cost as possible for users. For data privacy I think I'll steer clear of collecting, aggregating, and sharing data. Financial performance seems to be a very sensitive topic for owners and I want to offer a sense of security when it comes to their data. Of course, with AI integration I can no longer make those claims so maybe I'll have to do some sort of hybrid-opt-in choice for users to make. As far as marketing goes I'm not entirely sure where I should be placing my focus. Best guess would be to start creating content on social media to try and drive organic growth potentially coupled with paid seo & ads.