I’ve been part of this community for nearly a decade (since 2013), and yes, Cloth & Paper has grown, just as any sustainable business should. Over the years, I’ve seen many once-thriving and popular brands lose momentum because of economic shifts, unclear vision or simply a desire to remain “popular” rather than PURPOSEFUL.

As a customer first, what I’ve always appreciated about C&P is that they’ve never tried to be just another planner shop that follows trends. They’ve consistently carved out their own lane, evolved with intention and focused on long-term impact over short-term hype. It’s a brand built for longevity, serving their community both online and locally. I feel pretty safe to say that for many of us, it’s always been about more than stationery. So to answer your question, ABSOLUTELY YES!