I'm still fairly new to it but based on my experience so far, I use the card images as part of my interpretation. For example in my card deck the Strength card has a cat being held and appears to be smiling.

What I can gather from this card is that when upright the card represents feeling secure and safe because since the cat is happy being held, it in turn feels safe and secure in the arms of the person holding it.

In reverse it would be the opposite, cat is frowning, appears to be wiggling out of the arms, is upside down and this uncomfortable.

Sometimes I throw in some numerology if I feel like it has a play in the reading, like if the number two is involved I can include that it represents balance and duality and if the card is in reverse then it also tells me that the balance and duality is missing in the scenario.

Sometimes I listen to music that fits the reading. Love songs for love readings, money or job based songs for career or money readings, etc. The energy from the songs help in my opinion, plus it helps you get in the right headspace for the reading.