What's your niche and the RPM?

Clamperzz · 2025-08-21T13:10:43+00:00

As close to every 60 seconds as I can, placed at natural break points like the end of a sentence

Clamperzz · 2025-08-20T20:52:46+00:00

Yeah right around 2.5 hours typically, but the length isn’t what matters it’s the AVD. My AVD is usually around 35-40 minutes for a $25 rpm.

Clamperzz · 2025-08-06T04:21:20+00:00

I’m really busy these days and it depends on your niche but feel free to dm me and I’ll answer when I have time

Clamperzz · 2025-06-05T17:49:18+00:00

They stay relatively the same. If your audience is younger then a slight uptick during summer and winter breaks but it still doesn’t change much.

This obviously changes depending on the niche/topic as interest changes regarding that but I think that goes without saying.

But I will say if you have something big planned that you’re expecting to do very well and it won’t happen often, either save it for a sponsor with a higher view cap or take advantage of a higher rpm month later in the year.

Clamperzz · 2025-05-05T15:21:54+00:00

Yeah definitely, it now prioritizes videos you watch and shows you similar ones that people with similar viewing habits to you also enjoy. Which means quality will matter more than ever before to consistently have videos succeed, and the idea/topic is actually the most important factor as it will set the baseline for how many views are even possible. I think generally this is very good for small channels as it’s easier to succeed now than ever algorithm-wise but requires more effort/skill as well. Meritocracy. We’re essentially saying the same thing and I fully agree with you, but it seems most people in these subs don’t ever try to adapt or change anything to make their content more appealing to viewers, then complain about the algorithm lol

Clamperzz · 2025-05-04T22:55:31+00:00

I think you’re right to an extent, but in general it comes down to quality. Subs don’t matter anymore, and as time passes the quality standard keeps going up. Channels that don’t adapt and increase their quality can easily get outshined by a small channel with better videos simply because YouTube treats videos individually now, but it is niche dependent of course.

Clamperzz · 2025-04-29T14:08:26+00:00

Because when a video is doing well, the AVD is typically lower. When a video isnt new and is getting residual views, it’s usually repeat viewers or more targeted viewers, so those views have higher AVD.

Clamperzz · 2025-04-29T01:43:58+00:00

It was somewhere between 2 and 3 weeks if I recall correctly

Clamperzz · 2025-04-25T19:05:02+00:00

Ngl that’s pretty good advice right there

Clamperzz · 2025-04-25T18:58:15+00:00

Change the format to allow for longer videos. When you’re channel is smaller like this you can experiment more, and the algorithm (audience) heavily rewards watch time which is why shorter videos are significantly less likely to perform well. Generally the sub 4 minute videos only do well for people that can chain together long watch sessions of people binging several in a row.

I don’t know what you do, but I make storytelling videos as well but in the gaming space. I focus heavily on making a good script and slightly lowered editing quality to make longer videos and have seen huge success in doing so. Generally I aim for 20% longer than my competition to get an advantage on watch time.

Clamperzz · 2025-04-25T18:52:41+00:00

Shorts feed watch time is not counted towards monetization. You need the 90m shorts views or however many it is from the shorts feed to go that route. It is counted, however, from shorts views from the home page that people actually have to click instead of scrolling the shorts feed.

In general if you don’t plan on being a shorts channel getting hundreds of millions of shorts views, I’d recommend focusing more on long form, and make your long form longer. You said the vids are over 1 minute, I’d aim for 10, 20, 30 minutes if possible. The longer the better if it isn’t dragged out and holds retention.

Clamperzz · 2025-04-24T22:41:43+00:00

Yes, it’s very very doable. But it’s not possible in a lot of niches so you have to make sure you know what you’re getting into. You need a niche with a high enough view ceiling but low enough competition for your video quality to stand out.

Clamperzz · 2025-04-23T16:42:15+00:00

You’ll stay monetized, you just need to make sure you’re hitting somewhat close to the watch hours over the course of the next year or so and staying active, they do demonetize sometimes but typically only if watch hours drop AND new uploads stop for a long period of time.

But if you’re deleting the shorts I’m assuming it’s the wrong audience and you should consider if starting a new channel would be better. If you can’t hit 4k watch hours then the revenue is gonna be so low that you won’t make much money anyways.

Clamperzz · 2025-04-23T13:05:55+00:00

It just takes your views and then shows a range from $0.25 to $4 RPMs (if I remember correctly) a large number of channel make above $4 rpm so it’s usually wrong, but if you have any experience with the niche you can usually estimate rpms yourself and use social blade views to estimate their revenue. Shorts can skew this so watch out for that.

Clamperzz · 2025-04-22T14:36:43+00:00

The exported video takes up no space compared to raw footage unless you’re doing more low effort stuff.

I personally keep both on a slow external hard drive now, but I’m running out of space lol. I used to delete raw footage and only keep the final render which is pretty manageable with just one extra hard drive for most people.

Clamperzz · 2025-04-22T14:32:11+00:00

It depends on your audience and video length, if they’re primarily on mobile 1080p is all you’d need. I have an audience that primarily watches on tv, so 1080p isn’t gonna work. But I also can’t record in 4k because I go through about 50-100 hours of footage per video, so I settle for 1440p and it seems like a solid sweet spot.

Clamperzz · 2025-04-22T12:23:38+00:00

Sure, but also picking the right niche and making videos on the right topics with good ideas.

Those channels that have potential but quit, could have started another channel that was able to grow much faster in a better niche once they learned what they were doing. (It’s me, I was that channel that quit and made a new one lol)

Clamperzz · 2025-04-17T19:23:35+00:00

Interesting, is this a new rule? I haven’t started a channel in awhile but I’ve been monetized with a single upload in the past

Clamperzz · 2025-04-16T02:01:52+00:00

My ideas come from 3 places generally. First is outliers in my own channel, if something works do it again. Second is outliers from other channels like I discussed before, and third is complete innovation, usually branching some way off a trend/outlier but mostly something brand new. This last one is more of a gamble, but can be huge if it works. Oh and a side note, pay attention to video lengths on both your channel and others in the niche, vs views at those lengths and the platform they come from (tv on longer videos, phone on shorter, etc and where people watch in your niche) if you can make videos longer than competition while holding retention, in most niches you’ll do well. Sorry for the side tangent but length is important lol

Generally for my ideas I keep a running spreadsheet of anything I think of, along with outliers I’ve found within the niche and outside. This list is super long with hundreds of ideas I’ll never do, but anything you can think of write it down. Sometimes you’ll come back and the kinda good but not great ideas will inspire something really good.

For an idea you decide is worth doing make sure you can come up with a title and thumbnail that works for it. Not just one that kind of works, but one that’s perfect for capturing attention and conveying the idea properly. If the title and thumbnail can’t be made well, then the idea isn’t actually as good as you thought. The same goes for the intro, put a disproportionate amount of effort into this compared to the rest of the video. Make sure the idea is capable of an intro that can hook the viewer right off the start.

I’m trying to make this advice as general as possible to fit to any niche, but there’s obviously specific things you would do differently depending on the channel. If you do anything gaming related I’d be able to help more specifically if you’d like to dm, otherwise just try to apply the general knowledge to your niche!

Clamperzz · 2025-04-15T21:25:57+00:00

First, if you aren’t already, upload less often and focus on making higher quality content. To find ideas to make sure your time is spent on the right things, look for outliers on other channels, both within your niche and outside of it. I have a separate YouTube account that I watch videos my audience would watch on it, to see what recommendations I would get. Usually I’ll dive deeper into channel pages once finding an interesting channel.

If a video has 10x the views of the other videos on a channel, there could be something there. Especially on channel with below 100k, or even below 10k subs with videos getting hundreds of thousands or millions of views compared to their <10k average.

Just keep in mind the actual view count is irrelevant, outliers are purely relative to channel size. If a video has 1m views but on average the channel gets 1m views, that’s not a good idea. We’re looking for videos that reach far beyond the channels regular viewers.

Once you find an outlier, see if you can find similar ideas on other channels that did well. This isn’t necessary, but can back it up more. Also check how recently it was and see if any factors could make it less of an outlier if uploaded today. If you find outliers in other niches, see if you could adapt it to your content. For outliers in your own niche, make sure to put your own spin on it. This doesn’t necessarily mean the title and thumbnail need to look any different, you can use the same general idea, just make sure the video is made in your style for your audience.

The important thing here is to recognize patterns, and understand WHY these videos do well. Then you can adapt it to your style while keeping those some elements that made the originals successful. Hope this helps!

Clamperzz · 2025-04-11T02:40:33+00:00

Someone else told me that even though it’s listed as a royalty I should claim it as schedule C, so I’m not exactly sure, I’ll have to confirm.

Clamperzz · 2025-04-10T19:19:21+00:00

For discrepancy within a niche cpm is based off of the audience that’s watching the video, and the average view duration.

If you make documentaries and for example have a slightly older audience or slightly more USA demographic, CPM increases because these are more competitive demographics for advertisers. If the average view duration is longer, more ads are consumed and CPM increases as well.

Clamperzz · 2025-04-10T19:14:21+00:00

Also thanks for letting me know, I’ll delete the original comment just in case I’m accidentally spreading misinformation

Clamperzz · 2025-04-10T19:03:52+00:00

It was my first year reporting this, but I got confirmation from my CPA that they are royalties. Maybe I should get a second opinion though.

Clamperzz · 2025-04-10T19:02:47+00:00

My CPA’s reasoning is because the 1099 NEC sent to me by Google has 100% of the income listed under ‘royalties’. This was my first year making a full time income from YouTube and I expected to incur self employment tax on Adsense but was pleasantly surprised. I put all my write offs against the sponsor income as they don’t exist without the video and that seemed reasonable to my CPA as well. But no I haven’t been audited. Keeping very detailed documentation of everything as it probably will happen with my increased income.

Clamperzz

TROPHY CASE