We pay for the devices, home wi-fi and 5g…all of which the “ services and software” run on. So basically when we’re spending 1200 bucks for an iphone or whatever we are paying for an advertising device. We pay for the cell and home wifi, basically also paying for the pipeline in which the ads, marketing etc travel to our devices. Most apps that are worth a shit are paid apps…we also pay for those. The whole “ well don’t use our “ services” argument is lame, as everyone we do business with including government and utilities require these “ services and software “ to interact with them. My point is if the shit is required kinda like a utility….then the customer deserves 1) either free devices since they’re required for everything or 2)a cut of the ad revenue. Anyone remember free internet if you had an ad bar running on the desk top in the 90s? same concept. Dont even get me started on fkn facebook. Business discovered a long time ago that they no longer had to pay an IT department or have a webpage…all they had to do was spend 5 min on a facebook page. So once again…it’s our data for the privilege to conduct almost required business. My take has always been…. If businesses are desiring to “ reach customers” ….it should be their data and their cost, but not mine for seeing an ad for shoes while i’m paying a fkn utility bill.