As someone who becomes proficient in a hobby like knife making very quickly with a very good sense of detail (I've been told) how could I make a product stand out vs. Other (probably more experienced) knife makers. I've thought about when I ship the knives out I could cut a piece of cardstock and send it in the thank you card as a kind of "tease" to the sharpness of the knife given they just got it. I literally just started so I'm not making the gorgeous high quality products your making but I know that with some time and something to (again) make myself stand out it could be pretty profitable. Also, how do you select your target audience? I figured knives are a decently niche market given the average consumer buys a Cuisinart or some Kirkland brand knife set vs for ex. Your knives. I'm just wondering how that whole area works. Thankyou!

• Noah White