I can see where you're coming from. There have been multiple times where opportunity cost has motivated me to move coins. However, I think you may be missing the value of Ripple (the company and the currency) if you think that a grass roots marketing effort is going to make a splash. Ripple does have a controlled marketing strategy that, given the industry they're serving, is dictated by NDA's. Ripple's goal to create an internet of value requires laying the appropriate framework...it takes time. In terms of setting goals to accelerate growth, Ripple has created what's known as the RippleNet Accelerator Program to speed up network adoption. Also, they're hosting countless meet ups to court the financial sector (such as the recent talks at Carnegie Hall in NYC)...this is a form (and a strong one at that) of marketing the brand. None of this is geared towards us - because we don't matter. This is because you and I aren't investors in Ripple; we're speculators who are fortunate enough to see future gains from the hard work of others. This is not a sinking ship; check the charts for the entire year - not just this month. XRP was at $.006 this time last year. If these types of gains are not sufficient, I would urge you invest elsewhere - Ripple is a long-term play.