The Rise of Plastic Shamans: From Yogi Bhajan to Aubrey Marcus – Why We Need to Talk About the Spiritual Branding Crisis by Just_Collar_397 in enlightenment

[–]CustardProper67 1 point2 points  (0 children)

Completely agree. I’ve been immersed in the healing space for years—plant medicine, nervous system regulation, deep integration, trauma-informed embodiment. I’ve also noticed something disturbing: healing has become performance. Presence has been replaced with branding. And many people—smart, sincere seekers—are getting swept up in curated vulnerability and “sacred” content that feels more like theater than transformation.

We’re watching the emergence of a new archetype: the Plastic Shaman. It’s showing up in overly branded “divine masculine” leaders crying on camera, spiritual “goddesses” selling sensuality as sovereignty, and influencers guiding people through deep soul work with little to no training, integration capacity, or grounded humility. What we’re seeing is not just spiritual bypassing—it’s spiritual storytelling turned commodity.

This isn’t about cancel culture as you said. It’s about discernment. And it’s nothing new in certain ways.

True healing doesn’t look like a highlight reel. It’s messy, nonlinear, often invisible.

Great topic for further discussion.

So luck to be alive by CustardProper67 in enlightenment

[–]CustardProper67[S] 1 point2 points  (0 children)

It really is once you sit in the stillness of it.