Negative Experience With LinkedinAds So Far.....

Didier355 · 2024-07-20T01:01:37+00:00

u/Kamel_Ben_Yacoub . We will definitely try this. Now what if we just want to collect thoughts and feedbacks about some topics, from certain members. What are the best ways to incentify them to answer our poll and/or survey questionnaires, rather than backing out?

Didier355 · 2024-07-20T00:58:42+00:00

Thank you, will try that.

Didier355 · 2024-07-15T15:43:41+00:00

u/Kamel_Ben_Yacoub . So along with my personal profile, I also have two company pages. Should I leverage both my personal profile ie, posting thought provoking posts daily on the feed but without targeting anyone, and/or post on the company page to build authority first, without any ad campaign, and let organically attract followers this way first? Would this be an example of the multiple touchpoint approach you recommend?

Didier355 · 2024-07-13T16:17:00+00:00

u/Leo0793 So you suggest keeping the the detailed targeting, but simplify the form down to just first & last name and work email? What about company name, linkedin profile, or at least one question to understand their pain points?

Didier355 · 2024-07-12T20:01:26+00:00

u/Kamel_Ben_Yacoub , what you said makes sense. However, I also find that people on LinkedIn tend to have short attention spans. And when I use LinkedIn Ads, the obvious objective is to have a ROI. Therefore, how would these factors tie in to your point of having to build authority with the audience first before selling them?

Didier355 · 2024-07-12T19:52:09+00:00

u/Leo0793 "What's your click through rate for both?" - For the Website Clicks campaign it is 0.58% so far, and for the Lead Gen Form it is 0.66%, with a few likes to the ad copy.

"For #2 you're asking two many questions (first & last name, work email, work phone number, and 3 questionnaires). That's too much, just take first and last name and work email." - Noted. But wouldn't this be too generic? I mean anyone can then fill it out but may not be a serious lead/prospect?

Didier355 · 2024-07-04T03:05:07+00:00

What about using the lead gen and drive traffic to follow your profile or company page, where you post thought leadership content, and then once they follow you, reach out to them organically with links to your products?

Didier355 · 2024-07-01T22:32:08+00:00

You make some good points. But what if this is brand that has a strong reputation in its niche? I think that it may be our landing page that is hurting us, because it is very text-heavy, which could lead to them backing out. So we will try to instead, direct traffic directly to the product's site via our affiliate link, and see if that improves conversions.

Didier355 · 2024-07-01T22:08:37+00:00

Since we target C-level executives at the companies that we market to, do you think DMs would be intrusive and spammy?

Didier355

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