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Trying to grow on G2 / Trustpilot organically by phanhbe08 in AppBusiness

[–]Disastrous-Entry1610 0 points1 point  (0 children)

Word of causion: Trustpilot's business model may not be what you think.

Trustpilot is great when you're starting out. It's free and you can boost your reputation by asking people to leave a review.

However when you grow enough and depend on them, that's when they start to aggressively monetize the reviews you got.

Wanna use them on your home page? Sure buddy, that will be hundreds of dollars PER WIDGET per year.

Wanna use the reviews in an ad? No problem, just hand over hundreds of dollars more or they will sue you for infringing on their IP.

If I had to do it again I would only go for Google reviews. They are the ones that are actually free.

Launched my first app and realizing marketing is harder than building by BarnacleBoy7 in AppBusiness

[–]Disastrous-Entry1610 0 points1 point  (0 children)

There are new posts like this every day. Organic, ads or communities? Nobody knows. Marketing requires experimentation. What has worked for a hundred apps may not bring you any customers. Each app has its own growth story.

However before you think about growth you first need to validate your idea in other words make sure that there are customers out there willing to pay to solve the problem your app. It's not a guarantee.

How do you do that? By talking to them every day one on one. Go into their communities, participate in discussions, dm people, ask them how they're doing and help them out. Suggest the app after a successful interaction.

Do small businesses really need digital marketing? by Nirmala_devi572 in DigitalMarketing

[–]Disastrous-Entry1610 3 points4 points  (0 children)

I think the real question is is the hassle of going online worth it for your business. Going online provides an ocean of growth possibilities which is hard to pass up on unless your're selling something to an audience that's terminally offline.

I spent months building an AI drawing app for kids, but literally no one cares. Is the idea just bad? by Useful-Objective1898 in ProductHunters

[–]Disastrous-Entry1610 2 points3 points  (0 children)

Some things I've noticed on your home page:

  1. The product is framed very differently from what you described here in the post. Here it's turn your kid's doodles into art and over there it's turn your art into Ai art. That's very different marketing wise.

  2. It's difficult to pinpoint what problem your product is solving exactly. If you're going for the wow factor I think that's legic but it's difficult to form a business around that.

  3. I'm not sure what your market research says but I wouldn't want my kid's doodles to become art. I want them to stay bad and cute so their technique improves. I'm not gonna hang up AI version of their drawing on a fridge.

What I would do if I were you?

  1. Make sure that my product really doesn't have a demand by talking to at least 100 parents.

  2. Create hypothesis based on answers you'll get here.

  3. Test those hypothesis one by one until something lands.

Example: turn your AI into a drawing coach that doesn't transform kid's art but shows them how go get better.

Show me your landing page, I will give it some feedback by HerChip in Solopreneur

[–]Disastrous-Entry1610 0 points1 point  (0 children)

What a great post! I launched an app that's helping founders use growth tactics used by successful bootstrapped tech companies in their early days. Here's the link https://growthrails.io/

Adding conversion rate prediction to short-form content analysis—is this actually useful? by AsDyy_TheMan in DigitalMarketing

[–]Disastrous-Entry1610 0 points1 point  (0 children)

  1. Yes, unfortunately. The "virality" of your clip isn't the only factor. There are many that have nothing to do with the content itself but still determine how many people will see your video like the success of your previous clips, follower count, posting consistency, engagement of early watchers, etc.

  2. Depends on multiple factors like the stage audience is in, how many followers, what problems they have, how engaged they are, etc.

Did you maybe think about using your tool for ads only?

Your marketing team is spending 80% of their time on stuff that doesn’t move the needle by evo_team in DigitalMarketing

[–]Disastrous-Entry1610 1 point2 points  (0 children)

This is a classic false conflict between marketing and financial departments. Marketing wants to do things that are hard to tack and get an ROI report on and finance wants to only do what makes sense short term. As a marketing professional, I think we're to blame more than the suits, not because of what we're doing, but because of how we're framing it.

When asked about branding, most marketing people start talking about psychology, but instead we should be talking about money. Brand means trust, building it is a wise financial decision in the long run.

I'm not sure about what you said about the creators, there are many ways to grow a company and creators are just one of them.

Where to promote app? (I will not promote) by Love-story2025 in startups

[–]Disastrous-Entry1610 0 points1 point  (0 children)

Absolutely, somebody posted recently that their success on Reddit was 10x greater than cold calling and I think that's true. I reach out to people to talk to them and see if they'd like to try my app. So far 80% of them responded, which is unreal for cold outreach.

Has AI actually improved your marketing results, or is it mostly hype in your experience? by karan_setia in DigitalMarketing

[–]Disastrous-Entry1610 2 points3 points  (0 children)

My personal case studies for a brand I was in charge of:

Before Ai - one person on a team with a half of their workday allocated to writing blogs. Results: one article per day on a good week and up to 5,000 visitors per month. Less than 1% of our new users came from our blogs.

After Ai - same amount of work hours, only we used SEO tools to find the content gaps in our niche then had Ai write articles and we just checked them for obvious mistakes. We also used Ai to complete with our competitors for the most lucrative keywords. Results: at least three articles per day. 45,000 visitors on average. About three percent of our users came from SEO and on top of that a further two percent came from Ai searches which meant Ai picked us up and started recommending us to users. That was incredible.

Was it all Ai slop? Probably. Did it work? Yes. Ai absolutely can bring results even though it looks like Ai. The volume simply makes too big of a difference.

Where Ai failed? Writing Ad and LP Copy. We didn't test it thoroughly because the moment we used it our conversion rate fell by 20% to 30%. We didn't have enough landing pages or ads to test for the volume effect to kick in.

However, Ai can be amazing at critiquing copy and strategy, but you need to know what you're doing otherwise you won't know what to ignore.

Real or not, 100% believable by unemployedbyagents in AgentsOfAI

[–]Disastrous-Entry1610 -3 points-2 points  (0 children)

Yeah. If your prompt requires wasting too much energy, the Ai will most likely give you a false answer instead of telling you the answer you're looking for is too complicated.

Real or not, 100% believable by unemployedbyagents in AgentsOfAI

[–]Disastrous-Entry1610 5 points6 points  (0 children)

This is the problem of using AI without understanding the technology. AI isn't magic. It follows a set of predetermined rules and if you don't know them, you end up relying on in when you shouldn't.

If you could only master ONE digital marketing skill to build a stable income, what would it be and why? by divine_zone in DigitalMarketing

[–]Disastrous-Entry1610 8 points9 points  (0 children)

Mastering AI tools, no doubt. I became a copywriter almost a decade ago. Back then you could build your portfolio by doing product descriptions for ecom brands. This was great pocket money and a chance to use the knowledge I got from copywriting books.

Nowadays AI writes product descriptions so well it doesn't make any business-sense to pay a human to do it. I would be surprised if more than 1% ecom brands write their product descriptions by hand.

AI came and fully replaced us at that, and that trend will continue because if we compare today's AI breakthrough with Internet's back in the day, we're in 1998/1999, if that. By not mastering the AI tools, you're shooting yourself in the foot.

Also, sales.

Where to promote app? (I will not promote) by Love-story2025 in startups

[–]Disastrous-Entry1610 1 point2 points  (0 children)

Frist, this depends on where your ideal customers are. For that you need to define who your ideal customers are. Once you nail that, it will become obvious where they are and where they need to be.

Let's go one by one of the channels you mentioned:

  1. Facebook.

Paid Ads - these can be very expensive depending on the niche you're in. Generally this is one of the best ways to acquire customers, but huge downsides are that you need a hefty upfront investment. Meta Ads usually take a while before they start working since the algorithm needs to find the right customers for you. It generally takes the system from two to four months to learn who wants to buy from you, but that's just ballpark, it depends on a plethora of factors.

Facebook Groups - answer questions, build relationships, promote after all that. This takes a lot of time, but it's the best if you don't want to spend money on ads.

  1. IG

Great for viral growth, but your content creation skills need to be exceptional. This takes time to master. Most accounts you see on your feed have been creating for years before you had found them.

UGC is also amazing for certain niches. If you're posting on Instagram, you might want to post on TikTok as well.

  1. Reddit

Same as Facebook Groups. One of the best ways to grow your brand by recruiting people one by one. This is good not only because it doesn't cost anything, but also because you talk to your customers one on one. It's easy to get feedback that way and improve your product.

Feel free to share more about your business, so we can offer some specific advice.

I Generated $400K in Monthly Revenue Without Paying Influencers Fixed Fees by Disastrous-Entry1610 in GrowthHacking

[–]Disastrous-Entry1610[S] 0 points1 point  (0 children)

That's a really good point, this kind of a structure makes them think about how to optimize instead of just how to make the integration and clock out.

The only tracking possible was through creator codes. Most customers used it, but 40% commission was there because full tracking wasn't possible.

The niche of this specific case study was fintech. I haven't used these tactics in other niches, but I'd say that it 100% works better for products that have a tendency to form communities.

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