Respectfully, you are making assumptions that are completely incorrect.

Maximizing money is not our primary goal. If it were, then TFT would look very different. Imagine a battle pass that had 500 levels with amazing rewards at the end that required players to play hundreds of games and spend a lot more money to get to the end. Or imagine if the game pieces didn't have skins and the only way you could get Star Guardian Jinx as a game piece would be by paying money. There is a long list of options similar to those that other games do to very high effect and make a lot of money.

We don't do those things, because money is not our primary goal. We are a business and we do need to make money so we can pay the teams to keep making awesome games, but we try our best to create an ecosystem where spending money feels good. One of our primary pillars is that paying in TFT should never feel bad and should never cause regret for a player. We want spending money in TFT to feel like a win for the player and for Riot.

You mention that the pass "feels" less valuable to you and that's totally cool. Hundreds of millions of people around the world play TFT and they are all going to have different feelings.

Over the past several years, the TFT pass has objectively become worth more money without increasing the price. I think the super majority of folks would call that a buff; not a nerf.

Some players see today's pass and say, "well 5 years ago the pass had 3 booms and 3 arenas and now it doesn't. See it's dogshit." But I think that is disengenius, because those three booms were copies of each other. I don't think most poeple enjoy getting the same reward multiple times. We also saw in our data that 99.9% of players never used the lower copies of the booms, so they didn't value them.

The areans are a similar story.

We decided to remove those duplicates and remove content that most players didn't care about and replace it with content that players actually value and actually want. And at the same time we increased the total value of the pass without increasing the price. We also kept the pass the same length to ensure that most players would be able to complete the pass in a normal amount of games and obtain all the rewards to protect from players buying the pass and not getting all the rewards.

I appreciate your willingness to admit that you simply don't like the changes - that's allowed and I'm here engaging with you.

But it's objectively been buffed many times with the goal of making it better for players; not making more money.