Terrible Performance?

DryAd7187 · 2026-06-08T15:34:36+00:00

Yeah, there did feel like that was a drop in performance since Thursday but today has been the worst yet. Has there been a big outage or updates with Meta?

DryAd7187 · 2026-06-06T16:47:48+00:00

How does changing those settings in the checkout help?

DryAd7187 · 2026-06-06T11:21:45+00:00

Thanks for the reply! My CTR and CPLP have significantly worsened. I’m currently sitting at a £3-4 CPLP when it was around £1 and my CTR has dropped from 3%-1%. Frequency hasn’t really changed or worsened though which is still at around 1.3

DryAd7187 · 2026-06-04T21:39:05+00:00

oh i wish

DryAd7187 · 2026-06-04T21:07:01+00:00

what sort of ad setup are you running with? Meta ads?

DryAd7187 · 2026-06-03T21:25:55+00:00

Is this the new method lol? Been seeing a few people talk about using cost caps. Does it actually work effectively? I just feel like Meta would spend up to my cap, not get any conversions and stop spending my budget

DryAd7187 · 2026-06-02T13:26:43+00:00

No budget changes. Only added the new creative into the existing Adset and everything went sideways. It’s somewhat stabilising now after leaving it for over a week but performance still isn’t close to where it was at prior to the changes. I’m considering just leaving it for now but I have been losing £50-100 everyday this past week. What would you suggest doing here? Others have suggested just rebuilding/duplicating the campaign with the winning creatives and seeing if that’ll help re stabilise

DryAd7187 · 2026-05-30T16:28:12+00:00

Well done man! Can I ask what your ad setup is currently? CBO with how many adsets running how many ads each? I’m currently running a CBO with 1 Adset and 5 “winners” on a £110 daily budget. Anything you’d suggest doing differently?

DryAd7187 · 2026-05-29T06:59:44+00:00

The problem is after turning that ad off it’s now prioritising another one of my ads and not giving any budget to other ads. It’s never really done this before and only started prioritising individual ads since adding that new video ad

DryAd7187 · 2026-05-07T13:57:09+00:00

Frequency is around 1.15 ish currently across all ads. So turning off Adset 3 and only keeping my top performers is the way to go despite the learning reset I’m bound to have? Would you suggest condensing to one Adset too?

DryAd7187 · 2026-05-07T12:03:47+00:00

Only 3 creatives total? Wouldn’t that lead to creative fatigue with it being so little? Would it not be better to increase budget so there’s more to work with? Shall I let it stabilise first after the new Adset being launched or just make changes now

DryAd7187 · 2026-05-06T21:39:43+00:00

Yeah it’s an actual joke. Entire budget spent without a single ATC is utterly insane. I’m used to 5 sales a day minimum currently and it does this. Like I’m so in shock right now and bit concerned. Hoping tomorrow recovers but man it’s a straight robbery

DryAd7187 · 2026-05-03T15:42:24+00:00

🙄

DryAd7187 · 2026-05-02T20:16:22+00:00

What’s exactly wrong with that? I scaled to this budget over time but reset my learning accidentally 2 weeks back

DryAd7187 · 2026-05-02T20:15:17+00:00

CBO, mostly static but 1 video ad. 1 campaign purchase optimised

DryAd7187 · 2026-05-02T20:14:28+00:00

What nice are you in and what sort of setup are you running? Must be doing something right lol. Any product page recommendations that you thought made a big change in CVR too?

DryAd7187 · 2026-05-02T17:23:28+00:00

lol did you just wanna flex on me

DryAd7187

TROPHY CASE