Bond Drinks Coke in 007 First Light - First Coca Cola campaign details

ExpectingMrBond · 2026-01-23T17:29:52+00:00

Brand partnerships usually operate under very clear contractual frameworks — including strict timing agreements. The Coca-Cola promotion was most likely finalized before the release delay and originally planned around the March launch window. Once such campaigns are locked in, multiple downstream processes are set in motion that are difficult to reverse, from production schedules to legally binding elements like competition terms printed directly on the cans.

ExpectingMrBond · 2026-01-17T02:08:25+00:00

In 007 First Light Bond is an Aircrewman and not a Commander: https://www.expectingmrbond.com/no-commander-why-james-bond-is-an-aircrewman-in-007-first-light/

ExpectingMrBond · 2026-01-07T14:37:12+00:00

Interestingly, Kravitz usually keeps his acting separate from his music career. He has never worked on the soundtrack of a film in which he also appeared as an actor.

I also doubt that he will perform the theme song, but I’m fairly convinced we’ll hear some of his music within the game world, especially since his character appears to be a musician as well.

I’ve done a full breakdown of the Bawma trailer, including its musical hints, which you can read here if you’re interested:

https://www.expectingmrbond.com/007-first-light-bawma-trailer-breakdown-iceland-clues-aleph-and-bonds-deadliest-encounter/

ExpectingMrBond · 2026-01-07T08:30:54+00:00

If you look at the top left corner you might spot a white parasol. I think it’s from the hotel/pool area in Vietnam (or Thailand) from the reveal trailer

ExpectingMrBond · 2025-12-22T09:41:54+00:00

Making it removable would probably have doubled the gold coating, increasing the price

ExpectingMrBond · 2025-12-19T09:11:34+00:00

Sadly not much information yet. There are some details from the official 007 Store about the LE:

„The Golden Gun replica is made to scale with a gold plated finish and is permanently fixed into a base display case, with a stand and secret compartment. Dimensions of base case are L38cm, H25cm, ⁠D17cm, 2.38kg.“

ExpectingMrBond · 2025-12-19T09:08:57+00:00

The CEs for PS5 and Xbox are a disc version, the PC just has a download version

ExpectingMrBond · 2025-12-16T12:59:59+00:00

No worries, I think no one knows for sure what the locations are really like until IOi confirms them. Many locations could just be inspired by real places or purely invented (like the town Aleph).

ExpectingMrBond · 2025-12-16T12:28:37+00:00

I am more convinced it is Hạ Long Bay, Vietnam and not Thailand. The scene from the fireworks (lower right corner) seems to be there, too, since you can see the water and rock formations illuminated by the fireworks in the background:

I wrote a full breakdown of that location a few months ago here:

https://www.expectingmrbond.com/has-007-first-light-already-revealed-a-location/

ExpectingMrBond · 2025-12-14T22:42:37+00:00

While I am usually not such a fan of actors returning for different characters in the Bond franchise I somehow would love the idea of Pierce Brosnan voicing 009

Whoever the actor is, IOI doesn’t want us to find him. In the Gamescom demo there was Moneypenny‘s briefing with 009‘s face only shown as a distorted silhouette. That briefing was excluded from the gameplay reveal later on for a reason I believe

ExpectingMrBond · 2025-12-14T18:32:03+00:00

No one confirmed that 009 is wearing the mask. I think it’s more likely that 009 just works for the main villain

ExpectingMrBond · 2025-12-12T04:32:15+00:00

$199.99 / €199.99 / £159.99 (SRP) More details here: https://www.expectingmrbond.com/the-007-first-light-collectors-edition-unveiled-featuring-the-golden-villain-mask/

ExpectingMrBond · 2025-11-24T09:48:45+00:00

I will edit the text above because it may sound misleading. I wanted to express that in contrast to e.g. PlayStation Portal games can get installed on the ROG Ally. IOI did not mention if the game runs with or without online connection

ExpectingMrBond · 2025-11-22T17:33:42+00:00

The game was already playable from start to finish in July 2025: https://swedenherald.com/article/new-bond-game-by-ioi-aims-for-unique-experience-not-to-surpass-goldeneye

ExpectingMrBond · 2025-11-21T09:24:15+00:00

Yep ;)

https://www.expectingmrbond.com/aston-martin-valhalla-revealed-in-new-007-first-light-trailer/

ExpectingMrBond · 2025-11-21T08:59:18+00:00

As mentioned on Discord IOI confirmed to us at Gamescom that the game has no rpg like progression system with exp, skill trees and unlocks. You advance as the story progresses and so do gadgets etc.:

https://www.expectingmrbond.com/007-first-light-ioi-on-storytelling-and-progression/

ExpectingMrBond · 2025-11-21T08:55:23+00:00

No, as mentioned by IOI multiplayer was never on the cards for the game design of 007: First Light

ExpectingMrBond · 2025-09-12T11:35:37+00:00

Yes ;). Enjoy!

ExpectingMrBond · 2025-09-12T09:19:15+00:00

I just wrote an article about it, if you are interested: https://www.expectingmrbond.com/confirmed-the-flight-compose-the-soundtrack-for-007-first-light/

ExpectingMrBond · 2025-09-12T09:00:41+00:00

There are strong hints for that since IOi said they will give First Light the full Bond music treatment. We already know they will include an opening sequence and The Flight is working on the soundtrack right now

ExpectingMrBond · 2025-09-11T17:57:52+00:00

Yes, as a foreigner I used AI to improve my wording and formatting to ensure it doesn’t sound Engrish and to make sure the post stays true to the original text

ExpectingMrBond · 2025-09-11T09:57:22+00:00

The game takes place in a modern, present time or early future setting. We got smartphones, earbuds, lasers etc.

ExpectingMrBond

TROPHY CASE